I’ll explore their unique features and capabilities, and show you how each of these backlinking tools can empower you to unlock the full potential of your website.

The List of 12 Best Link Building Software Solutions for SEO

With hundreds of different backlinking tools, it can be hard to choose the right one for your business.

Here are 12 of the best backlink software available today:

1. Semrush

Largest backlink database (over 43 trillion links).

Semrush is one of the most well-known all-in-one SEO tools that boasts a range of on-page, off-page, and technical SEO tools and features including a comprehensive SEO backlink tool.

I use Semrush for my own blog as well.

Backlinking is an important part of my SEO strategy and I need to regularly keep track of my backlinks profile. Semrush provides me with everything that I need to do that.

Semrush lets you examine your or a competitor's website backlinks, providing data on authority score, total backlinks, referring domain types, quality, and more.

My website's Backlink Analytics through Semrush shows an overview of essential features, including specialized tools for backlink analysis.

The Backlink Audit tool by Semrush is particularly valuable for identifying toxic backlinks and eliminating them. You also get insights into improvement opportunities, if any.

Semrush's Link Building tool assists in creating new backlinks by identifying relevant prospects and facilitating outreach efforts.

The Backlink Gap tool enables a comparison of multiple domains, helping you find potential backlink opportunities.

You can add up to 200 domains to analyze in Semrush’s Bulk Analysis.

Key Features

• Semrush's Backlink Analytics provides a comprehensive analysis of all backlinks for your own website or your competitors.
• With its Backlink Audit tool, you can identify toxic backlinks and get insights into improving the overall quality of your backlink profile.
• The Backlink Audit tool in Semrush provides a toxicity score for each backlink and highlights toxic markers.
• Semrush's Link Building tool goes beyond backlink analysis and helps you in the process of building new backlinks.
• With Semrush's Domain Prospects feature, you can explore potential link building opportunities by discovering websites relevant to your niche or industry.
• The Backlink Gap tool allows you to compare multiple domains, including your competitors, and identify opportunities to acquire new backlinks.
• For those who need to analyze multiple domains at once, Semrush offers a Bulk Analysis feature that allows you to add up to 200 domains.
• Semrush provides valuable insights into the types of referring domains pointing to your website.

Pricing

• Pro: $119.95/month
• Guru: $229.95/month
• Business: $449.95/month

2. Respona

All-in-one lead generation and link building suite.

Respona is an all-in-one link building tool that helps you build backlinks and increase your organic traffic from Google.

Respona's live search engine is a powerful tool that enables you to discover ideal outreach opportunities. By utilizing your target keywords, content themes, and specific criteria, you can narrow down your search to find the most relevant prospects.

The live search engine provides real-time results, ensuring that you access the most up-to-date and accurate data for your outreach efforts. This feature is instrumental in saving time and effort by presenting you with a curated list of potential contacts that align perfectly with your campaign goals.

With Respona's email sequences, you can streamline your outreach process and maintain consistent communication with your contacts. The platform allows you to create customized email drip sequences that automate follow-ups, ensuring that no opportunity falls through the cracks.

You can set specific time intervals and personalized content for each stage of the sequence, making sure that your messages remain relevant and engaging.

Respona's contact discovery feature takes the guesswork out of finding the right person to reach out to within a target organization.

The platform uses advanced algorithms to identify contacts based on their job titles and seniority level, ensuring that your outreach efforts are directed toward decision-makers and key influencers.

Respona's seamless integrations with prominent SEO and marketing tools like Ahrefs, Semrush, and Moz provide valuable insights that fuel your outreach strategy.

By importing data from these tools, you gain a comprehensive understanding of your website's backlinks, domain authority, and competitor analysis.

Key Features

• Respona's live search engine allows you to find the perfect matches for your outreach campaigns based on your target keywords, content, and other criteria.
• It lets you create and customize email drip sequences, so you can automate your outreach process and make sure you're following up with contacts in a timely manner.
• Respona automatically finds the right person to contact for each outreach opportunity based on their job title and seniority.
• You can add a personal touch to your outreach pitches by including information about the contact's interests and past work.
• This backlinking tool integrates with a number of other tools, including Ahrefs, Semrush, and Moz, so you can import your data and track your results.

Pricing

• Starter: $99/month
• Unlimited: $399/month

3. Pitchbox

Beginner-friendly workflows.

Pitchbox is an all-in-one link building and influencer outreach platform that helps you find, connect, and collaborate with influencers in your niche.

Pitchbox boasts an extensive database of over 10 million influencers, encompassing bloggers, journalists, podcasters, and social media personalities. This vast repository provides marketers with an unparalleled resource to discover and engage with relevant influencers across diverse industries and locations.

You can filter searches and choose campaign types based on your specific criteria. This will help you identify the perfect influencers for your outreach campaigns, maximizing your chances of successful collaborations.

The platform allows you to incorporate relevant details about an influencer's interests, past work, and achievements. This level of personalization demonstrates your genuine interest in their content and expertise. It helps you foster a stronger connection between your brand and the influencer.

Pitchbox also offers automated follow-up functionality.

When influencers don't respond to your initial outreach email, the platform automatically sends follow-up messages at predetermined intervals.

It provides detailed reporting and analytics, offering valuable insights into the progress and performance of your outreach campaigns.

The platform tracks key metrics, such as open rates, click-through rates, and response rates, allowing you to assess the effectiveness of your outreach efforts.

Additionally, its link removal feature, allows you to target a list of unwanted URLs that point back to your website, and run an email campaign to remove those links.

Key Features

• Pitchbox has a database of over 10 million influencers, including bloggers, journalists, podcasters, and social media personalities. You can filter your search by industry, location, and other criteria to find the perfect influencers for your outreach campaigns.
• It lets you create personalized outreach emails that are tailored to each influencer. You can include information about the influencer's interests, past work, and why you think they would be a good fit for your campaign.
• Pitchbox automatically follows up with influencers who haven't responded to your initial email. This helps you increase your response rate and get more backlinks.
• Its detailed reporting and analytics features allow you to track the progress of your outreach campaigns and see which influencers are generating the most results.
• You can reach out to websites that gave you a spammy or toxic backlink and get it removed via a bulk link removal campaign feature.

Pricing

• Professional: $550/month
• Enterprise: $1500/month

4. Hunter

Discover real emails in seconds.

Hunter is an innovative email finder and verification tool designed to assist individuals in locating authentic professional email addresses across the internet.

Whether you're a salesperson, marketer, recruiter, blogger, or any other professional seeking to connect with individuals within your industry, Hunter.io can greatly streamline your lead discovery and link building processes.

Hunter has a free-to-use plan if you’re curious to try it out before making any commitments. The free plan gives you 75 credits per month to use its tools.

With these credits, you can find email addresses for up to 25 domains and verify up to 50 email addresses. If you need more credits, you can upgrade to a paid plan.

The Email Finder feature takes email searching to the next level. You can find an email address just by entering the name of the individual.

Ensuring the accuracy of email addresses is vital to successful communication, and Hunter’s Email Verification feature fulfills this critical need.

By verifying the validity of an email address, you can reduce bounce rates and enhance the deliverability rate of your emails.

Hunter provides a Campaigns feature, which lets you send targeted email campaigns to your leads.

You can craft professional, personalized messages tailored to specific groups. This will help you foster stronger connections with your audience and increase the chances of successful interactions.

You can effortlessly integrate Hunter with your CRM or other marketing tools, which allows you to smoothly incorporate it into your existing workflows.

Key Features

• Find all the email addresses associated with a domain.
• Find an email address for a specific person by name.
• Verify the accuracy of an email address.
• Send email campaigns to your leads.
• Integrate Hunter with your CRM and marketing tools.

Pricing

• Free
• Starter: $49/month
• Growth: $149/month
• Business: $499/month

5. HARO (Help A Reporter Out)

Reach out to industry experts and professionals for help.

HARO is a free service that connects journalists or publishers with industry experts. Journalists on HARO post queries. All registered experts can submit responses to those queries.

HARO can help you get exposure for your business, build relationships with journalists and publishers, and find link building opportunities.

The platform has a large user base of over 1 million users. These include industry thought leaders, journalists, and professionals, which makes it the perfect platform for finding backlink opportunities, regardless of your niche.

It’s also quite simple to use.

HARO offers two options.

1. You can register as a journalist. If you register as a journalist, HARO allows you to create queries and ask industry experts to share their insights about the topic or provide solutions to the problem you talked about.
2. The second option is that you can register as a source. This will allow you to provide advice to other publishers’ queries as an expert yourself. Within your answers, you can add a link to a valuable resource from your website as well to build relevant backlinks.

HARO sends out two emails a day, one in the morning and another in the evening, with a long list of queries. These queries are divided between topics, which makes it easy to focus solely on your professional expertise, rather than scrolling through a large list of queries.

Key Features

• HARO is a free service, so you can sign up and start submitting responses without having to pay anything.
• You can get your name and expertise in front of a global audience.
• HARO queries cover a wide range of topics, so you're likely to find queries that are relevant to your expertise.
• It is easy to use. You can create a profile, search for queries, and submit responses all from the same platform.
• When you respond to HARO queries, you have the opportunity to build relationships with journalists. This can lead to future opportunities, such as being interviewed for a story or being quoted in an article.

Pricing

• Free
• Premium: $19/month

6. Ahrefs

Get accurate backlink data instantly.

As an all-in-one SEO tool, Ahrefs offers plenty of features, which I’ve talked about in my review of Ahrefs. One of these features is its backlinking tools, which can help improve your link building strategy and efforts.

Unlike lead generation tools such as Hunter and Responsa, Ahrefs can be used to find backlinking opportunities by assessing your own website’s current backlink activity, as well as those of your competitors.

The Backlinks tool will help you find out which sites are linking back to your competitor’s site, their domain rating, linked domain, as well as the estimated traffic to that URL.

You also have access to a New Backlinks dashboard, which shows you how many new websites linked back to your page throughout your chosen timeframe.

Along with finding link building opportunities and checking your website’s activity, you can also check for toxic backlinks that might need removal. Simply filter backlinks according to their DR, and add them to your link building strategy, so they can be removed.

Key Features

• Site Explorer allows you to see all of the backlinks pointing to a particular website, as well as the anchor text used for those links.
• Content Explorer allows you to find high-quality content that has been linked to other websites. You can use this as a source for guest blogging opportunities or as inspiration for your own content marketing strategy.
• Link Building Toolkit includes a variety of features that can help you with link building, such as outreach tools, link analysis tools, and a link building campaign planner.
• Ahrefs Alerts allows you to be notified about new backlinks pointing to your website or when your competitors gain new backlinks.

Pricing

• Lite: $49.99/month
• Standard: $99.99/month
• Advanced: $399.99/month
• Enterprise: $999/month

7. Moz Link Explorer

Get the scoop on your competitor’s backlink activity.

Moz, a leading SEO platform, provides a suite of powerful tools that can revolutionize your link building strategy and propel your website's authority to new heights.

Link Explorer is a game-changing tool that empowers you to gain unparalleled insights into any website's backlink profile. By simply inputting a website URL, you can access a comprehensive list of all the backlinks directed towards it.

Not only does it provide the backlink data, but it also reveals the anchor text used for those links, helping you devise an effective link building strategy.

Armed with this data, you can identify high-quality websites with substantial authority to target for your link building efforts, maximizing the impact of your outreach campaigns.

MozBar, a free browser extension, empowers you with on-the-spot analysis as you browse the web. With a simple click, you can instantly view the DA and PA scores of any website you visit. 

This real-time data is incredibly helpful for identifying potential link opportunities on the fly, allowing you to seize link building prospects as they arise.

For a comprehensive and advanced link building experience, Moz Pro is the ultimate subscription service to consider. It equips you with an array of cutting-edge features, including outreach tools that streamline your communication with potential link partners.

Furthermore, you gain access to link analysis tools, enabling you to conduct in-depth research and make data-driven decisions for your link building strategies.

Moz Pro's link building campaign planner helps you stay organized, ensuring that you don’t miss any opportunity to increase your website's authority and visibility.

Key Features

• Link Explorer allows you to see all of the backlinks pointing to a particular website, as well as the anchor text used for those links.
• Open Site Explorer allows you to see a website's Domain Authority (DA) and Page Authority (PA) scores. These scores are a measure of a website's authority and trustworthiness. They can help you identify high-quality target websites for building backlinks.
• MozBar is a free browser extension that allows you to see the DA and PA scores of any website you visit. 

Pricing

• Free
• Moz Pro plans are as follows:
  • Standard: $99/month
  • Medium: $179/month
  • Large: $299/month
  • Premium: $599/month

8. Majestic

Link building and backlink analysis for the budget conscious.

Majestic is a cutting-edge SEO and link building tool that opens the door to a wealth of backlink data. This data empowers you to make informed decisions and optimize your link building strategy like never before.

With Majestic, you gain access to a website's comprehensive backlink profile. Delve into the number of backlinks, assess their quality, and explore the anchor text used for each link.

Armed with this wealth of information, you can gain deeper insights into the link landscape surrounding any website. This can help you unlock valuable opportunities to boost your own backlink profile.

Majestic ensures you can easily monitor the impact of your link building efforts over time. Track the growth of your backlink profile, validate your strategies, and make data-driven adjustments to fine-tune your approach.

Its proprietary algorithm calculates the Topical Trust Flow (TTF) of websites. TTF is a revolutionary metric that evaluates the quality of a website's backlinks based on the topic of the website and the credibility of the linking websites.

This nuanced approach ensures that you prioritize link opportunities that align perfectly with your website's niche, strengthening your authority and relevance.

Majestic's Fresh Index comes to the rescue by providing real-time data on the freshness of backlinks. Identify new link opportunities swiftly and capitalize on emerging prospects. 

Key Features

• Majestic allows you to see a website's backlink profile, including the number of backlinks, the quality of the backlinks, and the anchor text used for the backlinks.
• You can identify potential link opportunities and track your progress as you build links.
• It lets you compare your backlink profile to the backlink profiles of your competitors, so you can see how you stack up.
• Its proprietary algorithm calculates the Topical Trust Flow (TTF) of a website. TTF is a measure of the quality of a website's backlinks, based on the topic of the website and the quality of the websites linking to it.
• Majestic's Fresh Index is a measure of how recently a backlink was added to a website. The Fresh Index can help you identify new backlink opportunities and track the effectiveness of your link building efforts.

Pricing

• Lite: $49.99/month
• Pro: $99.99/month
• API: $399.99/month

9. BuzzStream

Organize your link building contacts with ease.

BuzzStream, a comprehensive influencer outreach platform, offers a suite of powerful features that streamline your backlink strategy. It helps you enhance contact management, elevating the success of your email campaigns.

Its influencer discovery tool is a game-changer, enabling you to find the perfect influencers for your campaigns effortlessly.

By employing specific search criteria, such as keywords, location, and social media platform preferences, you can find the most relevant influencers for your brand or project.

Managing your contacts effectively is vital for maintaining strong relationships with influencers. BuzzStream simplifies this process by providing a centralized platform to store all contact information, social media profiles, and website links in one place.

BuzzStream's personalized email campaign feature takes influencer outreach to the next level. Tailor your emails to resonate with each influencer, creating authentic and meaningful connections.

As you engage with your target influencers, BuzzStream enables you to track vital metrics, such as email opens, clicks, and replies.

Analyze key performance indicators (KPIs) and metrics, gaining valuable insights into the effectiveness of your outreach endeavors. These data-driven insights guide your decision-making process, enabling you to fine-tune your strategies and drive even greater engagement and ROI.

Key Features

• Influencer discovery tool allows you to search for influencers by keyword, location, social media platform, and other criteria.
• It helps you keep track of your contacts, including their contact information, social media profiles, and website links.
• You can send personalized email campaigns to influencers and track email opens, clicks, and replies to measure the success of your campaigns.
• BuzzStream provides detailed reports on the performance of your outreach campaigns.
• BuzzStream integrates with a variety of tools, including Salesforce, HubSpot, and Google Analytics. This allows you to seamlessly add BuzzStream to your existing marketing stack.

Pricing

• Starter: $24/month
• Growth: $124/month
• Professional: $299/month
• Custom: Starts from $999/month

10. BuzzSumo

Find influencers in your niche.

BuzzSumo, a cutting-edge content marketing tool, offers a plethora of robust features that revolutionize the way you discover, analyze, and share content.

Its content discovery tool empowers you to uncover the most shared content across the web, aligning with your chosen keywords, topics, or influencers.

Evaluate the performance of your content like never before with BuzzSumo's content analysis tool. Measure your content's success against others in your industry, gaining critical metrics such as shares, backlinks, and social media mentions.

With BuzzSumo's content-sharing tool, extending the reach of your content becomes a breeze. Seamlessly share your valuable content across social media platforms and other channels, reaching a broader audience and driving engagement.

The platform also enables you to track the performance of your social media shares, providing crucial analytics on likes, shares, comments, and more.

Discover influential figures in your industry who are likely to share your content, based on their follower count, topics of interest, and content-sharing frequency. By partnering with these influencers, you can leverage their audiences and amplify your content's reach, ultimately driving higher engagement and brand exposure.

It helps you understand how well your content resonates with your audience.

Key Features

• BuzzSumo's content discovery tool allows you to find the most shared content on the web, based on your chosen keywords, topics, or influencers.
• Content analysis tool allows you to see how well your content is performing, compared to other content pieces in your industry. You can see how many shares, backlinks, and social media mentions your content has received.
• BuzzSumo's content sharing tool lets you share your content on social media and other channels.
• Its influencer identification tool allows you to find influencers in your industry who are likely to share your content. You can see how many followers they have, what topics they write about, and how often they share content.
• BuzzSumo provides detailed reports on your content performance.

Pricing

• Basic: $119/month
• Content Creation: $249/month
• PR and Comms: $249/month
• Suite: $499/month
• Enterprise: $999/month

11. NinjaOutreach

Find influencers on any platforms for any niche.

NinjaOutreach, a robust influencer marketing platform, offers a wide array of powerful features that streamline influencer discovery, contact management, personalized email campaigns, and performance tracking.

NinjaOutreach's influencer discovery tool is a game-changer, allowing you to search for influencers with unparalleled precision.

By employing keywords, location, social media platforms, and other criteria, you can find influencers who best fit your brand’s voice and campaign.

This targeted approach ensures that your outreach efforts reach the right audience, fostering genuine connections that resonate with your target market.

Managing your influencer contacts efficiently is critical for building and nurturing relationships. With NinjaOutreach, you can easily keep track of your contacts' vital information, including contact details, social media profiles, and website links.

Sending personalized email campaigns is key to influencer engagement, and NinjaOutreach excels in this aspect. Craft customized emails that resonate with each influencer, fostering authentic connections and maximizing response rates.

The platform also enables you to track email opens, clicks, and replies, providing valuable insights into the success of your campaigns. This data-driven approach empowers you to fine-tune your outreach strategies, boosting overall performance.

NinjaOutreach ensures you stay on top of your outreach campaign performance through detailed reports.

Gain a comprehensive view of how well your campaigns are resonating with influencers, measuring key performance indicators and metrics. These insights guide your decision-making process, enabling you to refine your outreach strategies for enhanced success and ROI.

Key Features

• Influencer discovery tool that allows you to search for influencers by keyword, location, social media platform, and other criteria.
• It is easy to keep track of your contacts, including their contact information, social media profiles, and website links.
• Send personalized email campaigns to influencers. You can track email opens, clicks, and replies to measure the success of your campaigns.
• Get detailed reports on your outreach campaigns.
• NinjaOutreach integrates with a variety of other tools, including Salesforce, HubSpot, and Google Analytics. This allows you to seamlessly add NinjaOutreach to your existing marketing stack.

Pricing

• Flex: $389/month
• Silver: $589/month
• Silver Plus: $849/month

NinjaOutreach’s monthly billing is quite steep, but if you sign up for an annual plan, you’ll get 60% off.

12. Linkclump

Find links with the click of a button.

Linkclump, an innovative browser extension, revolutionizes the way you interact with multiple links, streamlining your browsing experience like never before.

Let's delve into the key features that make Linkclump a must-have tool for efficient link management.

Linkclump empowers you to effortlessly open multiple links at once with a simple drag-and-release action. Just draw a selection box around the links you want to open, and Linkclump takes care of the rest, opening them in new tabs, a new window, or even copying them to the clipboard.

With Linkclump, you are in full control of how the extension handles your selected links.

Tailor the actions according to your preferences, whether it's opening links in new tabs or in a new window, copying them to the clipboard, or saving them as bookmarks.

Furthermore, you can set up multiple actions, allowing you to apply different settings to various sets of links.

Linkclump offers diverse activation methods to suit your workflow seamlessly.

Activate the extension with ease by either pressing and holding a keyboard shortcut or performing a simple click-and-drag action with the mouse. You can configure different activation methods for different sets of links, ensuring that Linkclump caters to your unique browsing scenarios.

Linkclump is designed with extensive customization in mind, putting you in the driver's seat of your browsing experience.

Adjust the appearance of the selection box to match your preferences, fine-tune how links get opened to align with your desired workflow, and control how the extension interacts with other browser extensions.

Key Features

• It allows you to select and open multiple links at once in new tabs or a new window, or you can also copy them to the clipboard.
• You can customize actions that Linkclump takes when you select multiple links. You can also set up multiple actions for different sets of links.
• You can activate Linkclump in a variety of ways. You can press and hold a keyboard shortcut, or you can click and drag with the mouse. You can also set up different activation methods for different sets of links.
• Linkclump offers a wide range of customization options to fit your needs. You can change the appearance of the selection box, the way links are opened, and the way the extension interacts with other extensions.

Pricing

• Free

A Comparison of the Top 10 Link Building Tools and Software

Now that we’ve discussed the ins and outs of the best link building tools, let’s take a look at how they compare against each other.

Try These Link Building Tools for Your Campaign Today!

With my curated list of the 12 best link building tools and software, you have a comprehensive range of options tailored to meet your specific needs.

Whether you are an experienced SEO professional or just starting on your journey, these tools offer diverse features and capabilities for building backlinks.

Among the tools mentioned, Semrush stands out as a powerhouse, boasting the largest backlink database with over 43 trillion links.

With Backlink Analytics, Backlink Audit, Link Building, and Backlink Gap tools, this SEO tool equips you with valuable insights to monitor, analyze, and build high-quality backlinks effectively. 

Its Backlink Audit tool is particularly noteworthy for identifying toxic backlinks and improving the overall quality of your backlink profile.

So, dive into the world of link building armed with these powerful tools, and watch your website's organic traffic soar.

Due to its large audience, Instagram is a great platform to popularize your brand and connect with your clients. One of the best ways to do so is to host successful Instagram takeovers.

This Instagram marketing strategy can help you increase engagement, get new followers, and boost your conversion rates.

In this guide, I will show you how to run a successful Instagram takeover and share Instagram takeover ideas that have worked well for different brands and influencers. I’ll also share some good examples to inspire your takeover campaigns.

What is an Instagram Takeover?

An Instagram takeover is when an Instagram user temporarily takes control of another Instagram account to create and share content for a specified period of time.

The host account, which is most often a brand, allows the guest to create and share content on their account.

Why Should You Do an Instagram Takeover?

You should do an Instagram takeover to increase engagement, gain new followers, and promote new products or upcoming events.

Takeovers often attract more views, likes, comments, and followers for both the host and guest accounts. It helps them reach a broader audience and gain exposure to each other's followers.

How to Do an Instagram Takeover Successfully (The Ideas You Need)

Instagram takeovers require prior planning to be successful. There are some factors to consider and big decisions to make for you to achieve your intended goals from the takeover.

Here’s how you can run an Instagram takeover successfully:

1. Identify the Goal for the Instagram Takeover

What do you want to achieve from this takeover campaign?

You must define clear goals for your Instagram takeover. For example, you can plan to do one for:

• Increasing brand visibility
• Engaging a new audience
• Driving traffic to your website or a particular landing page
• Promoting a specific product or service
• Creating hype around an upcoming event

2. Choose a Guest to Take Over Your Instagram Account

Once you’ve defined your goals for the takeover, you must choose a guest. Select someone whose audience aligns with your target audience’s demographics.

The guest could be an influencer, a partner brand, an employee, or a customer with a strong online presence.

Choosing someone whose audience is similar to yours means the takeover campaign will help you attract similar audiences. Plus, the content they share will likely capture your audience’s interest and engage them.

When vetting potential guests, you can use a tool like Inflact or Upfluence to analyze their Instagram profiles, audience demographics, and influence over people.

3. Decide on a Format for Your Instagram Takeover

There are various formats you could use for an Instagram takeover. Coordinate with the guest to determine a takeover format that suits both parties and ensures maximum visibility and engagement.

For instance:

• Instagram Stories takeover: You allow the guest to post content on your IG Stories during the takeover. IG Stories are a great way to experiment when trying something new on your account. You can save the top-performing Stories as Highlights so they don’t disappear after 24 hours.
• Instagram Live takeover: You let the guest go Live from your Instagram account. Through Live sessions, they could unbox your new product and host a giveaway or share their life experiences with your audience.
  
  Giving someone control over your Instagram Live requires a lot of trust since there will be no chance to edit what is said and done during the Live session.
• Instagram Feed takeover: You allow the guest to post content on your main feed. Ensure the posts are consistent with your brand’s aesthetics and values. You can co-create content or share your guidelines and give them the creative freedom to experiment.

4. Develop a Content Plan for Your Instagram Takeover Campaign

Collaborate with the guest to create a content plan for the takeover campaign. It could include photos, videos, Stories, and captions that will be shared during the takeover.

Collaborating helps the guest and host understand the goal of the takeover. It also helps diversify the content type and tone to keep the audience interested. The content must align with your brand's image and messaging.

5. Schedule the Takeover Period Posts in Advance

Unless you’re hosting an Instagram Live, you must establish a posting schedule to maintain a consistent flow of content throughout the takeover. Decide on the frequency of posts and Stories to keep the audience engaged.

Scheduling posts in advance using a tool like Sprout Social will help ensure that the guest’s content goes live on your account when your audience is most active on Instagram. This is especially critical if your target audience is in different time zones.

You want to make sure as many people as possible see the takeover posts.

It’s good to consider the most active times of your guest’s audience as well when planning the posting schedule. That’s because you want to engage their audience with the collaboration.

6. Provide Account Access and Brand Guidelines to the Guest

Give your account’s login details to the guest who is taking over your Instagram account. Provide clear guidelines to them about your brand’s voice, content style, posting times, and expectations from the takeover.

Let them have creative freedom to engage your audience the way they want to. Trust that they master the art of influencing people.

7. Promote the Takeover

Build anticipation for the takeover by announcing it on your official Instagram account and other social media platforms. Share content teasers and introduce the guest to your audience. Let them know what they can expect.

For example, Broadway Plus announced that Katy Geraghty is going to take over their Stories the next day with an Instagram post. The post received ovr 5K likes and lots of comments.

8. Ensure the Guest Engages with Your Audience

Encourage the guest to engage with your audience during the takeover period. They should respond to people’s comments on the posts, answer their questions, and participate in discussions.

Not just the guest influencer, your brand should also answer users’ questions, respond to comments, and build connections.

Having an effective engagement strategy in place will help build people’s interest in your brand. 

For example, see how both the brand and the guest nutritionist engages people through comments on this post during the takeover period.

9. Evaluate Content Performance

After the takeover, analyze the performance of the content by reviewing metrics such as reach, engagement, follower growth, website visits, and conversions.

Use this data to evaluate the success of the takeover campaign and enhance the outcomes of future collaborations.

10. Build Long-Term Relationships with the Guest

Thank the guest for their participation and promote their account to your audience. Depending on the success of the takeover, you can do it again in the future or collaborate with them in other ways for giveaways or brand ambassadorships.

5 Best Instagram Takeover Examples to Inspire Your Next Campaign

In this section, I’ll share five of the best Instagram takeover examples to inspire your next campaign.

These examples show how you can partner with influencers or industry experts to create engaging and effective content that resonates with your target audience.

1. NikkieTutorials and Sephora Takeover

Nikkie de Jager, is a famous Dutch makeup artist and beauty influencer with a massive following of over 18 million on Instagram. She shares creative makeup tutorials and showcases her beauty looks on her account by the name, “NikkieTutorials.”

The makeup and skincare brand, Sephora, invited NikkieTutorials to do an Instagram takeover on their official account.

With her vast following and influence in the beauty community, NikkieTutorials shared her exclusive makeup routines using her favorite products during the takeover period.

The takeover provided Sephora with an opportunity to tap into her extensive fanbase. She showcased her preferred products and illustrated how to achieve stunning makeup looks using them.

The takeover helped increase Sephora’s brand awareness to Nikkie’s audience. The interactions during the takeover exposed Sephora's offerings to a broader audience of makeup enthusiasts.

2. Hoyeon Jung and Calvin Klein Takeover

In a much-anticipated Instagram takeover, the spotlight was on Hoyeon Jung, the talented actress from Squid Game, as she took control of Calvin Klein's Instagram account.

Calvin Klein is known for hosting Instagram takeovers with celebrity guests such as comedian, Pete Davidson, and rockstar, Machine Gun Kelly.

As the day commenced, Hoyeon Jung showed her love for Calvin Klein by starting in morning attire.

Hoyeon Jung grooved to Billy Idol’s “Dancing With Myself” in an oversized white shirt paired with her Calvin Klein underwear set.

The Livestream showed the audience a glimpse of Hoyeon Jung changing into different outfits. One of these outfits was a vibrant, red, cropped Calvin Klein hoodie.

The takeover helped Calvin Klein tap into Hoyeon’s fanbase and benefited her by offering fans a glimpse into her relatable approach to life's little pleasures.

3. Ohio State University Takeover by Their Students

The Ohio State University College of Pharmacy allowed their students to take over their Instagram account and share glimpses from a day in their lives.

They let different students share their points of view, and what their experiences are in the university regarding education, facilities, trips, and fun things they do outside class.

This takeover allowed the students to express themselves and helped the university gain engagement. It helped them receive comments from a younger population of aspiring students.

At the same time, the students who participated in the takeover also gained new followers. It gave them a boost in confidence to express themselves.

4. Julia Guardiola and VI Peel Takeover

Julia Guardiola is the founder of Social Glow Up. She has collaborated with similar brands to run takeovers and other kinds of campaigns on Instagram.

During one of her best takeovers with VI Peel, she gained over 1,000 followers along with many shares and comments on her posts.

She recommends that if you’re going to run an Instagram takeover, you should collaborate with a brand whose audience aligns with yours.

5. Little, Brown and Company and Their Authors Takeover

Little, Brown and Company are American publishers who have published numerous books by celebrities, politicians, and world-famous authors.

They use Instagram takeovers when introducing a new author and their book.

Here’s an example of Meryl Feinstein from Pasta Social Club introducing her new book, “Pasta Every Day,” on Little Brown’s official IG account:

The publishing company uses this exposure to create a buzz around the book and to popularize their authors to their audience.

Some authors, such as Kerry Washington and Michelle Obama, are already famous and have their own following. They leverage these massive numbers to break into new markets and create brand awareness about their publishing company.

How to Promote Your Instagram Takeover Like a Pro

For your Instagram takeover to be successful, you must promote it to your audience. Let’s look at ways to promote and build interest around an Instagram takeover.

1. Announce the Upcoming Takeover

Make formal announcement posts on your and your guest’s accounts way before the takeover. Provide details about the takeover's date, time, and purpose to generate interest.

You can also utilize Instagram Stories to create teaser content about the upcoming takeover. Include countdowns and sneak peeks of what the audience can expect during the takeover to generate excitement.

2. Mention the Takeover on Other Social Channels

Include information about the takeover in your email newsletters or blog posts. Encourage your subscribers and readers to follow both Instagram accounts and participate in the event.

Promote the takeover on your other social media platforms, such as Facebook, X (formerly Twitter), LinkedIn, or TikTok. Leverage your existing audience to drive traffic to your Instagram account.

3. Create a Hashtag for Your Takeover Campaign

Develop a unique and catchy hashtag specific to the takeover and encourage the audience to use it when discussing or sharing content related to the event.

A branded hashtag will also be helpful when tracking the overall visibility and increasing engagement.

4. Partner with the Right Influencers or Guests

Partner with the right influencers or complementary brands to do the Instagram takeover. Ensure that they cross-promote their takeover-related content on their accounts and drive their followers to engage with the event.

5. Use Instagram Ads to Boost Your Takeover Content Reach

Invest in Instagram Ads to promote the takeover to a broader audience, especially if you want to reach people outside of your existing followers. Instagram allows you to target the ads to groups that fit your target audience's demographics, interests, and behaviors.

How to Measure the Success of Your Instagram Takeover

To evaluate whether or not your Instagram takeover was a success, check for these metrics:

• Follower growth: Track the number of new followers gained during and after the takeover on your (host) account. Compare this to your typical follower growth rate to assess the impact.
• Engagement metrics: Analyze engagement metrics such as likes, comments, shares, and saves on the takeover posts. Compare these metrics to your account's average engagement rates to determine if the takeover outperformed your usual content.
• Hashtag performance: If you used a specific takeover-related hashtag, track its usage and reach. Analyze the hashtag's volume of posts during the takeover period and its impact on engagement.
• Cost analysis: If you incurred costs for the takeover, for example, paying a guest influencer or placing ads for promotion, calculate the return on investment (ROI) by comparing the costs against the benefits, such as increased sales or greater brand visibility.
• Story views and interactions: Measure the number of views, taps, replies, and interactions on the Stories shared during the takeover. Compare these metrics to your typical Story performance.
• Conversion metrics: If you had specific goals like tool or newsletter sign-ups or product purchases, track these actions attributed to the takeover. Measure the conversion rate and compare it to your usual conversion rates.
• Audience sentiments: Monitor comments, direct messages, and mentions related to the takeover. Evaluate the direction of the comments to understand the audience's perception and feedback.
• Takeover poll: Conduct a poll on your Instagram Stories to gather feedback from your audience about the takeover. Ask about their satisfaction score, what they enjoyed, and areas for improvement.
• Guest feedback: Collect feedback from the guests who conducted the takeover to understand their views on the event's success. Ask them for insights about engagement and audience reception.

FAQs

A well-crafted LinkedIn profile can open doors to career opportunities, valuable connections, and industry recognition.

In this article, I explore the art of creating an exceptional LinkedIn profile by dissecting profiles of individuals who have mastered the platform.

I’ll delve into the elements that make their profiles stand out and why these components are essential for professionals who want to use LinkedIn to market themselves effectively.

What is a LinkedIn Profile?

A LinkedIn profile is your landing page on the LinkedIn platform. It showcases your professional background, skills, experience, and achievements.

It’s simply a digital version of your resume.

LinkedIn is used for job searching and recruitment, networking with professionals in your field, and staying informed about industry developments. It is a powerful tool for career growth and establishing a strong online professional presence.

A LinkedIn profile consists of the following:

• Profile photo: This is your headshot. LinkedIn uses a circular format for the profile image. Ensure your photo is genuine and looks professional and friendly to create a good first impression to visitors.
• Headline: A brief description of your current professional role or a tagline that summarizes your expertise.
• Summary: A summary section where you can provide a more detailed overview of your professional background, career goals, and key skills.
• Experience: A chronological list of your work history, including details about your job titles, companies you've worked for, job descriptions, and dates of employment.
• Education: Information about your educational background, including schools attended, degrees earned, and graduation dates.
• Skills: A list of skills and expertise that you possess, which others can endorse on LinkedIn.
• Recommendations: Testimonials and endorsements from colleagues, supervisors, or professional contacts who can vouch for your skills and work.
• Accomplishments: This section may include awards, certifications, publications, projects, and other notable achievements.
• Interests: You can follow companies, influencers, and topics of interest to stay updated about industry news and trends.

LinkedIn allows you to connect with other professionals, such as colleagues, classmates, and potential networking contacts.

You can share updates, articles, and posts to engage with your network and showcase your professional interests and expertise.

Why is It Important to Have a LinkedIn Profile?

Many professionals do not take LinkedIn seriously; some don’t log into their accounts for months.

But on the other hand, 141 million people log in to the platform daily. These are millionaire CEOs and industry leaders who are more active here than on any other platform.

LinkedIn provides numerous benefits for your professional career and networking efforts:

• Professional networking: LinkedIn is a powerful platform for connecting with other professionals, colleagues, classmates, and industry peers. Building and maintaining a strong network can open up collaboration, mentorship, and career growth opportunities.
• Online resume: Your LinkedIn profile serves as an online resume that you can easily update and share with others. It allows you to showcase your work experience, skills, and accomplishments, making it a valuable tool for job applications and interviews.
• Job search and recruitment: Many employers and recruiters use LinkedIn to search for and identify potential candidates for job openings. A well-crafted LinkedIn profile can make you more discoverable and increase your chances of being contacted for relevant job opportunities.
• Professional branding: LinkedIn allows you to create and manage your professional brand. You can use your profile to highlight your expertise, share industry insights, and demonstrate your commitment to your field, which can enhance your credibility and reputation.
• Research and information: LinkedIn provides access to industry-specific information, news, and updates. You can follow companies, join groups, and connect with influencers to stay informed about trends and developments in your field.
• Learning: LinkedIn Learning, a feature of the platform, offers a wide range of courses and resources to help you acquire new skills and further your professional development.
• Visibility and recognition: Engaging with your network by sharing content, commenting on posts, and participating in discussions can help you become more visible within your industry. This increased visibility can lead to opportunities for thought leadership and recognition.
• Recommendations and endorsements: LinkedIn allows colleagues and peers to provide recommendations and endorsements for your skills and work. Positive endorsements can reinforce your professional credibility.
• Global reach: LinkedIn has a global user base, which means you can connect with professionals and organizations worldwide. It can be particularly beneficial if you have international career aspirations or business interests.

LinkedIn can be a valuable platform for lead generation for your business, side hustle, or freelance ventures. You can connect with potential clients, partners, and investors, and showcase your products or services to your target consumer base.

Using the right LinkedIn tools such as Dux-Soup can help you reach prospects faster and more effectively.

15 Best LinkedIn Profile Examples & What Makes Them Stand Out

Let’s look at the 15 best LinkedIn profile examples and what sets them apart.

All the professionals we’ll look at are highly accomplished in education and experience. They are from different industries. Each one of them has a unique way of building authority and credibility on LinkedIn.

1. Lalaina Rabary

Lalaina's LinkedIn profile is a perfect example of how simplicity and thoughtful branding make a profile stand out. Many LinkedIn users often try to infuse humor or quirky facts to capture attention, which is okay. However, Lalaina focuses on highlighting her professional identity.

Here are reasons why I think hers is one of the best LinkedIn profiles:

• In her summary, she conveys her deep love for her work and the satisfaction it brings her without the need for humor or fun facts.
• The contrast between her profile photo and background image conveys attention to detail and makes her profile pop. 
• She wears an outfit in her profile picture that matches the color of her background image. It creates a visually appealing harmony and reinforces her brand message.

• Lalaina's mission, “to help others discover and nurture the leader within,” is a memorable and compelling narrative. She paints a clear picture of who she is and what she stands for, making her profile inspiring.
• Including her volunteer work supports her brand as someone who walks the talk and is committed to positively impacting her community.

2. Joe Pulizzi

Joe Pulizzi's LinkedIn profile stands out because it shows how to establish yourself as a seasoned professional in your field. Several key elements make his profile stand out as an authority in this industry.

• Joe's headline immediately grabs attention by showcasing his best-selling book, “Epic Content Marketing.” This headline highlights his achievement as an author and positions him as an expert in the field of content marketing.
• His emphasis on his role as the creator of an annual event and a newsletter for content creators shows that he is not just a passive observer in the industry but an active leader shaping and influencing its direction.
• By featuring his publications in his profile, he establishes himself as a credible and authoritative figure in the field. This is particularly important in content creation and marketing, where expertise and knowledge are highly valued.
• Joe's background photo showcases his annual event, “Creator Economy Expo (CEX),” with the tagline “for creators by creators.” The image adds visual interest to his profile and communicates his role as a facilitator in the content marketing industry.

3. Sarah Johnston

Sarah Johnston captures attention and establishes credibility as an interview and career development coach with her profile.

Her profile stands out for the following reasons:

• Her headline grabs your attention because it showcases her services, including resume writing, LinkedIn branding, and her role as a LinkedIn Learning instructor. This immediate clarity allows visitors to understand her expertise at a glance.
• Her background image showcases her brand image. It also features logos and mentions of publications she has been featured in, such as BBC and Business Insider. This demonstrates her authority and credibility.
• In her summary, Sarah Johnston shines as a professional coach who exudes warmth and competence. She describes her coaching style with a gentle and understanding approach, assuring potential clients she's there to guide them through their career journeys. She also highlights her award, underscoring her excellence in the field.

4. Neil Patel

Neil Patel's LinkedIn profile is a good example of how you can use your career achievements in your summary to establish authority in your industry without sounding braggy.

Here are reasons why his LinkedIn profile is great:

• His background image immediately grabs your attention with a compelling question: “Want More Traffic?.” This is engaging to a visitor and aligns perfectly with his expertise in digital marketing, where driving traffic is his central focus.
• His headline is straightforward and to the point, mentioning that he is a co-founder at Neil Patel Digital. 
• In his summary, Neil showcases his credibility as a New York Times bestseller. It’s a significant accomplishment that immediately establishes his authority.
• He goes on to mention how major publications like Forbes have described him. It highlights that he is not just self-proclaiming his expertise but has been recognized by reputable sources, adding trustworthiness to his profile.
• The rest of his summary is a list of impressive achievements. Neil Patel details how he has contributed to the success of marketing teams at major companies such as Amazon, Microsoft, and Google. He demonstrates his extensive experience and the value he can bring to potential clients or collaborators.

5. Jay Baer

Jay Baer is a keynote speaker, author, and B2B influencer. His LinkedIn profile presents a warm and approachable image, making a strong first impression.

Why does his profile stand out?

• His headshot exudes friendliness and happiness, making him seem approachable and easy to connect with. A personal touch is important in creating a sense of trust and engagement.
• His background image is a well-thought-out element of his brand. It features him alongside his brand colors and a statement that reads, “The world's most inspirational business growth and customer experience speaker.” It reinforces his expertise in these areas and visually aligns with his brand..
• In Jay's headshot, there's a video that serves as a summarized version of his “About Me” section. The video feature adds a dynamic element to his profile, giving visitors a quick overview of his expertise and services, which can be especially engaging for those who prefer visual content.
• His headline is concise and easy to remember, listing his roles and services. 
• The first two lines of his summary are eye-catching and intriguing, compelling visitors to want to learn more about him and what he has to offer. 
• In his summary section, Jay Baer highlights his achievements with businesses, emphasizing his track record of success in business growth and customer experience. He also mentions his books, which adds to his credibility and authority in these domains. 
• He mentions his newsletter, indicating that he's engaged with his audience and provides a way for visitors to stay connected and receive advice and book reviews regularly.

6. String Nguyen

String Nguyen's LinkedIn profile shows her unique journey and vibrant personality. She blends humor with professionalism, making it a great example of using LinkedIn to express your unique personality and journey.

Here are reasons why this profile is one of the best LinkedIn profiles:

• Her background image immediately grabs your attention by showcasing her as an artist through her NFT creations. This visual element adds a creative touch to her profile and signals her expertise and involvement in NFTs.
• Her headline is eye-catching and memorable, incorporating chicken drumstick emojis. It's a clever choice highlighting her roots as a former KFC employee and humorously illustrates her journey from those beginnings to her current roles and achievements.
  
  This approach expresses her sense of humor and adds a personal and relatable touch to her professional identity.
• In her summary section, String Nguyen continues to infuse her profile with fun and humor. She takes you on a playful journey through her career, starting with her time at KFC and culminating in her current role as an MD of Chubbyverse.
• Her ability to share her professional journey in a light-hearted and relatable manner makes her profile stand out.

7. Kristin Tynski

Kristin Tynski's LinkedIn profile exudes professionalism and expertise in content marketing. The following reasons make her profile stand out:

• Her background image features logos of renowned brands she has worked with, such as USA Today and HuffPost. The visual endorsement immediately establishes her credibility and expertise in the industry.
• Her headline is clear and concise, mentioning her achievements and her years of experience in SEO, content marketing, and public relations. A straightforward approach allows visitors to quickly understand her expertise and focus areas.
• In her “About” section, Kristin starts by providing compelling reasons why anyone in the marketing space should follow her. She entices her audience, demonstrating the value she can provide to fellow professionals.
• She delves into the evolution of content marketing over the last 15 years, highlighting her ability to adapt and stay at the forefront of the industry. It reinforces her experience and positions her as a thought leader in content marketing.
• She rounds off her summary with a clear call to action, inviting business owners who need help with content marketing to connect with her.

8. Darrell Evans

Darrell Evans' LinkedIn profile reflects a holistic approach to helping businesses succeed, and it's evident from the moment you land on his page. His summary effectively serves as a call to action, inviting readers to connect with him and take the first step toward business growth.

Here are a few reasons why his LinkedIn profile is a well-crafted representation of his holistic approach to helping businesses thrive:

• His background image, featuring his brand colors and the tagline, “Helping you shift your mind so you can shift your results,” indicates a unique approach and suggests that success starts with a mindset shift.
  
  Additionally, the promise of providing new content every week signals his dedication to ongoing learning and growth.
• Darrell lays out his roles and services in his headline while dropping a compelling statistic: “Helped clients profit over $300 million.” This achievement shows his expertise and captures attention, demonstrating the tangible results he has delivered.
• In his summary section, he speaks directly to frustrated business owners, acknowledging their challenges and pain points. His empathetic approach is an excellent way to establish rapport with his target audience. He promises to be the solution they need for transformation and growth.
• The mention of the kind of growth business owners can expect is particularly enticing. By offering a clear vision of the benefits of working with him, Darrell motivates potential clients to take action.

9. Gary Pope

Gary Pope's LinkedIn profile is a glimpse into his journey as the Co-Founder of Kids Industries and The League.

His profile stands out because:

• His background picture immediately grabs your attention with its vibrant and colorful depiction of the products he's been involved in creating. These bright colors make his profile visually appealing and hint at his creative approach to his work.
• His headline succinctly states his roles as the Co-Founder of Kids Industries and The League, adding an air of authority to his profile.
• In his summary, Gary starts by sharing his career transition from a teacher to a learning designer. This narrative adds a personal touch to his profile, highlighting his passion for education and learning.
  
  He then emphasizes his pivot towards the family market, where he found his true calling. His transition story is relatable and inspiring for those looking to switch careers.
• He shares how Kids Industries was born, providing insight into his entrepreneurial journey. Mentioning clients such as Disney, Manchester City FC, and Mattel, among other big brands, immediately reinforces the credibility and success of his company.

10. Magdalena Woźniczka-Mleczko

Magdalena Wozniczka-Mleczko's LinkedIn profile stands out for its simplicity and straightforward approach to portraying her role as a recruiter for IT companies.

Her profile effectively communicates her expertise and purpose in the following ways:

• It's clear that she's focused on hiring top talent for Cisco, a renowned IT company. The concise statement highlights her current role and signifies her association with a prestigious organization, instantly establishing credibility.
• Her background image, featuring a tagline and a hashtag, adds professionalism and branding to her profile. The contrast between her background image and profile photo makes it visually appealing and helps her tagline and hashtag stand out.
• In her summary section, Magdalena explains the current landscape where machines outnumber people, setting the stage for her role in recruiting top IT talent. She articulates her mission to identify and select top talent for IT positions on a global scale.
  
  She also highlights her ability to navigate the competitive IT job market and underscores her value in connecting top talent with opportunities in the industry.

11. Nik Sharma

Nik Sharma's LinkedIn profile is a testament to the power of simplicity in effectively communicating expertise and authority in one's industry. It demonstrates that you don't need to write extensively to stand out on LinkedIn.

Why is this profile one of the best?

• His background image, characterized by bright colors and a strong contrast with his profile image, is visually appealing and helps draw attention to his page.
• Nik's headline clearly mentions his current position as the CEO of Sharma Brands and a Forbes 30 Under 30 honoree. It’s a brief headline yet impactful, instantly building credibility by associating him with a prestigious recognition.
• In his LinkedIn About section, Nik keeps it concise with just three lines. He highlights his role as an influential investor and includes his contact information. This minimalistic approach effectively communicates his professional identity and provides a clear avenue for potential connections and collaboration.
• Nik Sharma's LinkedIn profile demonstrates that sometimes less is more. His simple and to-the-point approach still manages to convey his authority and expertise in his industry while maintaining an inviting and approachable profile for potential connections and opportunities.

12. Beth Kanter

Beth Kanter helps nonprofits leverage technology, and her LinkedIn profile stands out for several reasons:

• First, her use of the term “nonprofits” multiple times in her headline and summary is a smart SEO tactic. It ensures that her profile appears prominently in LinkedIn searches when users are looking for experts in nonprofit technology.
• At the beginning of her summary, Beth speaks directly to the reader, immediately establishing a connection and inviting engagement. She mentions her recognition as one of the most influential women in technology by Fast Company Magazine, adding to her credibility and authority.
• Beth also shares her passions, including teaching, and emphasizes her 25 years of experience in this field. It shows her dedication and positions her as a knowledgeable and trusted advisor. 
• Mentioning her books adds to her authority, demonstrating that she has contributed to the field of nonprofit technology.

Beth Kanter's LinkedIn profile projects a calm and highly experienced vibe, making it an inviting and informative profile for anyone seeking guidance in the nonprofit space.

13. Adam Grant

Adam Grant's LinkedIn profile is a prime example of a highly effective and visually appealing LinkedIn profile. It effectively conveys his accomplishments, expertise, and authority without the need for lengthy descriptions.

Here’s why his profile stands out:

• His background image, which features the covers of his authored books, immediately communicates his status as a prolific author and thought leader. It also promotes his upcoming book, “Hidden Potential.”
• His headline is clear and concise, mentioning his role as a New York Times bestselling author and the host of a TED podcast. This headline is not cluttered with unnecessary information, making it easy for visitors to understand his professional identity at a glance.
• In his summary, Adam Grant keeps it brief but impactful. He highlights his Wharton Professor role, underscoring his authority in the academic world. 
• Mentioning his inclusion in Fortune's 40 Under 40 list further bolsters his credibility. He also mentions that his books have sold millions of copies, and his TED talks have been viewed 300 million times, emphasizing his influence and impact in the field.

14. Anthony Gioeli

Anthony Gioeli’s LinkedIn profile stands out as an outstanding example in the marketing and AI space. Here's why it's so great:

• Anthony's profile is well-structured and businesslike, aligning with his professional image. There is no humor or unnecessary clutter, allowing visitors to focus on his key accomplishments and expertise.
• His profile provides a clear overview of his key accomplishments. With a quick glance, you can understand his core competencies and what he can bring to your company. It is crucial for busy professionals who want to assess his value quickly.
• Anthony employs bullet points to highlight essential information. The format is particularly effective for busy readers, enabling them to extract the most important details efficiently.
• The presence of numerous endorsed skills and recommendations on his profile by colleagues and connections adds to his social proof.
• Anthony includes a link to his publication, allowing visitors to purchase his book and connect with him as both a professional and an author. It adds a personal touch to his profile, showing that he is not just a marketer but also a thought leader in his field.

15. Houston Golden

Houston Golden's LinkedIn profile is one of the top LinkedIn profiles for several reasons:

• His background image is filled with services and results to expect and the logos of renowned brands he has worked with, such as Pioneer and ClickFunnels. This visual representation immediately communicates his credibility and experience.
  
  It also has logos of the publications featuring him, including Bloomberg, Forbes, and HuffPost, which further establish his authority in the industry.
• Houston's headline starts with “I Will Make You a LinkedIn Influencer” in caps, commanding attention and making a bold promise.
  
  He adds his establishment, BAMF.com, between fire emojis for a touch of flair. He mentions that he's the author of the LinkedIn Bible and one of Forbes' Top 12 Innovators. He injects humor with ” my kids think I'm hilarious.”
• His summary section is action-oriented and serves as a call to action for those aspiring to become LinkedIn influencers. Leaving a link makes it easy for interested individuals to take the next step.
• In the rest of his summary, he highlights his achievements and lists influential clients, such as Russell Brunson, Rob Dyrdek, Prince Ea, Mark Manson, and Jay Shetty, who have become LinkedIn influencers with his guidance. This provides social proof of his expertise and demonstrates the real-world impact of his work.

What Are the Key Elements of a Great LinkedIn Profile?

Creating a great LinkedIn profile involves several key elements. Optimizing them right will help you make a positive impression and effectively communicate your professional identity and accomplishments.

Let’s discuss the elements of consideration one by one.

1. A Great Headshot

Use a high-quality, professional-looking headshot as your profile photo. Dress appropriately for your industry and role.

Ensure good lighting and a clean background. Smile and maintain a friendly, approachable demeanor.

2. A Branded Background Image

The background image, also known as the cover photo, is an opportunity to further personalize your profile.

Use this space to showcase your professional interests, such as a relevant image related to your industry, company, or personal brand. You can also feature logos of brands or clients you’ve worked with.

See how my LinkedIn cover photo features all the brands I own while complementing my profile photo.

Another idea is to add a tagline that communicates what you do and how you can help potential clients or companies on your cover photo.

Ensure the image is high-resolution, visually appealing, and in contrast to your profile image. It shouldn’t be too crowded.

3. A Rich LinkedIn Headline

Your LinkedIn headline appears right below your name and is one of the first things people see on your profile.

Craft a headline that summarizes your current role, expertise, and value proposition. Use relevant keywords to make your profile more discoverable in searches.

Take inspiration from the best LinkedIn headline examples before crafting yours.

4. Your Skills and Endorsements

List relevant skills on your profile and ensure they are accurately represented.

Encourage colleagues, supervisors, and professional connections to endorse your skills and write recommendations for your work.

Authentic endorsements and recommendations can provide social proof of your abilities and accomplishments.

I’ve added over 50 skills to my LinkedIn profile and have been endorsed by dozens of people for each of them.

5. A Customized LinkedIn Profile URL

LinkedIn provides the option to customize your profile's URL.

Choose a URL that includes your full name or a variation of it to make your profile easier to find and share. A clean and simple URL looks more professional when shared with potential clients or partners.

To create a custom URL, just click on the edit icon next to the “Public profile & URL” option on the right panel of your profile page. Type and edit the last section of your profile URL and click “Save.”

Ready to Build an Impactful LinkedIn Profile?

Your LinkedIn profile is your digital handshake to the professional world. It's where opportunities unfold and connections thrive. In this journey, we've explored top LinkedIn profile examples that stand out and uncovered what makes them shine.

Now, it's your turn to craft a profile that leaves a lasting impression.

Remember, your LinkedIn journey doesn't end here. LinkedIn management tools like Sprout Social can help you manage and grow your LinkedIn presence effortlessly.

Optimize your profile, seize those opportunities, and let your professional story shine on LinkedIn. Your next career or business move could be just a connection away!

FAQs

However, the feat of organically boosting your visibility and engagement relies on finding the best time to post on Instagram.

So, at what time is your target audience most active on Instagram? 

If you're experiencing this dilemma, you're on the right page. We'll look at what various studies suggest about the best time to post Reels on Instagram and why posting at the right time matters.

Let's get started.

What Are the Best Times to Post Reels on Instagram?

Finding the right time to post on social media to engage your audience can be tough as there's no one-size-fits-all posting time. However, several studies have a consensus on the best times to post Reels on Instagram. I’ll show you what they say.

1. The Best Times to Post Reels on Instagram According to My Findings

My Instagram account has a diverse following and a good reach. Digging deep into my Instagram Analytics, here’s what I found:

The best time to post Reels on Instagram is during lunch breaks (between 11 a.m. to 1 p.m.).

Here's a deeper look at the best time to post Reels on each day of the week:

• The best time to post Instagram Reels on Monday: Mondays start with blues and the worry of the new week doesn’t allow many people to check their social accounts early in the morning. However, many people utilize the lunch break hour (11:30 a.m. to 12:30 p.m.) to stay on the go with what's popping up on their feeds.
• The best times to post on Reels on Tuesday: The contentment of finishing off Mondays could be the reason why many people check out their IG accounts early in the morning on Tuesdays. The best time to post Reels on Tuesdays is between 8:00 a.m. and 9:00 a.m.
• The optimal time to post Reels on Wednesday and Thursday: Like Mondays, many users are active on their accounts during the lunch break hour.
• The best time to post Instagram Reels on Friday: Instagram users show a different engagement pattern on Fridays. Most people are active at mid of the day, possibly because they are looking for a new thing to try over the weekend. The ideal time to post on Friday is between 3:00 p.m. and 4:00 p.m.

2. The Best Time to Post Reels on Instagram According to Industry Experts   

Several agencies conducted studies to establish the best times to post on Reels. Below are some of their findings:

CoSchedule’s Findings About the Best Times to Post on IG

According to CoSchedule, the best time to post Instagram Reels is before work, during lunch breaks, and after work (9 a.m., 12 p.m., and 7 p.m.).

The best days to post Reels are Tuesday, Wednesday, and Friday. Whereas, Monday, Saturday, and Sunday are the worst days to post on Instagram. 

The same study lists the following as the best time to post Reels on Instagram for engagement:

• 8:00 a.m.
• 9:00 a.m.
• 11:01 a.m.
• 11:58 a.m.
• 12:01 p.m.
• 7:59 p.m.
• 8:00 p.m.

HubSpot’s Findings About the Best Times to Post on Instagram

According to HubSpot, Thursday is the best day to post on Instagram (5 a.m., 11 a.m., 3 p.m., and 4 p.m.).

The best time to post Reels on Instagram on Tuesday, Wednesday, and Friday is 5:00 a.m. On Monday, the best time to post Reels is 11 a.m. (when people are getting ready for lunch) and 5 p.m. (when they are exhausted).

Other optimal times to post Reels are:

• 9 a.m. to 6 p.m. on Tuesdays
• 11 a.m. to 3 p.m. on Wednesdays
• 9 a.m. to 4 p.m. on Fridays
• 11 a.m. on Saturdays
• 10 a.m. to 2 p.m. on Sundays

Influencer Marketing Hub’s Findings About the Best Times to Post on IG

A 2022 study by Influencer Marketing Hub suggests that the best times to post Reels are:

• 6 a.m., 10 a.m., and 10 p.m. on Mondays
• 2 a.m., 4 a.m., and 9 a.m. on Tuesdays
• 7 a.m., 8 a.m., and 11 p.m. on Wednesdays
• 12 a.m., 9 a.m., and 7 p.m. on Thursdays
• 5 a.m., 1 p.m., and 3 p.m. on Fridays
• 11 a.m., 7 p.m., and 8 p.m. on Saturdays
• 7 a.m., 8 a.m., and 4 p.m. on Sundays

Hootsuite’s Findings on the Best Times to Post Reels on Instagram

A Hootsuite study indicates that the best time to post Reels on Instagram is from 11 a.m. to 2 p.m. on weekdays. Here’s a further breakdown of their findings:

• The best time to post Reels on Monday is 12 p.m. when most of your audience is on lunch break.
• 8 a.m. – 10 a.m. is the best time to post Reels on Instagram on Tuesday with 9 a.m. being the peak hour.
• Wednesday, 11 a.m. is the overall best time to post Instagram Reels.
• The best time to post Reels on Thursday is 12 p.m.
• On Friday, the best time to post Reels is between 7 a.m. and 2 p.m.
• Saturday, 9 a.m. is the best time to post Reels.
• 12 p.m. to 8 p.m. is the best time to post Instagram Reels with 7 p.m. being the peak hour.

While these studies point in the same direction, it is advisable to conduct your own research to find a strategy that works for your specific audience.

Why Does Posting at the Right Time Matter?

Instagram has approximately 2.38 billion active monthly users, making it a good marketing hub for many brands. And to reach your target audience, you need to post at the right time.

Here's why: 

1. Staying Competitive

Instagram is a highly competitive platform. So, posting Reels when your target audience is active helps you reach a larger percentage of the audience. This boosts your brand's organic reach, engagement, conversions, and sales, helping you stay competitive. 

2. Determining Visibility

Instagram’s algorithm favors recency when determining the visibility of posts and Reels. The algorithm also considers relevancy and user activity when ranking content on the feed. Posting content that aligns with these algorithms and at the right time increases its visibility and reach.

3. Catering for Different Time Zones

For businesses whose audience is spread across different timing zones, timing your posts ensures your audience has equal chances of seeing your content when they're active.

4. Boosting Engagement

Posting when your target audience is online significantly increases your chances of receiving likes, comments, and shares. This boosts your visibility and improves conversion and sales rates.

5. Satisfying Your Audience 

After identifying the unique patterns of your audience, you'll need to satisfy their taste and preferences. Posting at times when they're active every day keeps them engaged and helps you build brand loyalty. 

Tips for Finding the Best Times to Post on Instagram Reels

Creating relevant Reels isn't enough to achieve a higher ROI. The key is posting your content when the target audience is active on Instagram.

But how do you find the best time to post Reels on Instagram for your account? Here are a few tips to help you know when to post Instagram Reels for your audience:

1. Analyze the Posting Times of Your Top-Performing Reels

If you're wondering when to post Reels on Instagram, start by reviewing your top-performing Reels.When did you post the Reels? Did they reach your target audience? You can use Instagram analytics tools to monitor the performance of your content.

Analyzing the performance of your past content gives you their average engagement or impression rate. This helps you identify the time when your target audience is active on Instagram, what type of content impresses them, and the leads you can convert to sales.

You can repurpose your top-performing content and post it as a throwback. This will give your audience nostalgia while saving you time and resources that you’d use to create entirely new content.

And the hashtag, “#ThrowbackThursdays,” seem to perform well for me and most marketers and influencers.You can find more amazing hashtags to boost your content’s reach using tools like Inflact. It also helps you schedule your posts in advance.

2. Know the Location of Your Audience

Recent Reels statistics show that the biggest Reels-watching audience (230.25 million users) is in India, followed by the U.S. with 159.75 million users, and then Brazil with 119.45 million users.

Knowing the geolocation of your target audience gives you insights about the peak hours to post Reels depending on their time zones.

To get more accurate data on where your audience is, consider changing your Instagram account to a business account. This way, you will receive insights from Instagram on where your followers are located.

For example, my IG account Analytics shows that most of my audience resides in the United States, followed by those living in India.

Similarly, you can check your audience demographics using Instagram Analytics.

For more detailed insights into which states in the U.S. are the audience from, you can check out the analytics in the Meta Business Suite. Here is a screenshot from mine:

3. Post When Most of Your Audience is Active 

After knowing the geolocation of your audience, the next assignment is to find out when they are active on Instagram. This means you have to analyze their demographic (age, gender, education, financial status, and occupation) to get insights on when they are mostly active and scroll through their feed section.

For example, if you're targeting working professionals, the best times to post Reels on Instagram are early in the morning, during breaks, and in the evenings after work.

But if you're targeting stay-at-home moms, the best times to post Reels would be during afternoon hours.

If your audience is spread across the globe, posting within their specific time zones can be tedious. Creating a content calendar or using social media marketing tools will help you post for people in different time zones every day.

4. Post Consistently

Once the Instagram algorithm makes your content visible on the feed of your audience, post consistently. By posting Reels at the same time, 2-3 times a week, you connect with the audience that forms a habit of seeing your content at that particular time.

Consistency is the best way to create an authentic relationship with your followers. The more the audience interacts with your content, the higher the credibility and trust of your account.

5. Analyze Your Competitors’ Posting Times

Another way to know when to post Reels on Instagram is to research the times your competitors publish their Reels. If their content is reaching and engaging a larger audience, find out the metrics they are using.

You can also consider posting a few minutes before or after the hour mark when your competitors post their Reels. Considering the recency factor of Instagram algorithm, your Reels may stand a chance of popping up in the users’ feeds way before those from your competitors.

6. Consider the Best Posting Times for Your Industry

Different industries have different target audiences and therefore, different best times to post Reels on Instagram. According to CoSchedule’s findings shared earlier, the best times to post on Reels per industry are:

To get higher reach and engagement, always ensure you are posting when your industry’s target audience is active on Instagram.

7. Consider Your Audience’s  Work Breaks on Each Day of the Week

It's a no-brainer that engagement and activity on Instagram vary depending on the day of the week.

For example, on Mondays, the rush to start a new week may prevent people from logging into their Instagram accounts in the morning.

On the other hand, the first thing many people do after waking up from Tuesdays to Fridays is to check out their Instagram feeds. This makes 5 a.m. the best time to post Reels on Instagram during these days.

The likelihood of people checking their social accounts during work breaks is also high. So, posting Reels during lunch break hours boosts your chances of reaching more people and leading them to your landing pages.

8. Test Different Posting Times for Your Instagram Reels

While the tips above provide insightful data that bring you closer to the best time to post Reels, conducting your account research is the deal breaker.

Carry out trial and error (split tests) experimentation throughout the week and mark the engagement your Reels get at different times and days.

After collecting enough data on when your target audience is most active, take that as your best time to post on Instagram Reels.

Start Posting Reels on Instagram at Optimal Times

Posting Reels whenever you feel like will not get you a greater ROI. The best way to Instagram success is to study your target audience and post when they’re most active on Instagram.

From conducting your account’s audience research to analyzing competitors’ posting times, you’ll find the best time to post Reels on your account.Take advantage of social media scheduling and analytics tools like Inflact and Sprout Social to schedule posts at optimal times, boost engagement, gain more followers, and convert more leads into sales.

And with over 1.6 billion users, TikTok can help you realize endless possibilities. From expanding your brand’s reach to making money as a TikTok influencer, you can do everything.

But what if you’re not happy with your current TikTok username?

Maybe it’s too long, too short, or doesn’t reflect your brand anymore. Or, maybe you just want a change.

Whatever the reason, changing your TikTok username is easy to do. Here’s how:

In this article, I’ll show you how to change your TikTok username across devices and before the 30-day limit step-by-step (with screenshots). Let's get started.

How to Change Your Username on the TikTok iPhone App

Are you wondering – “Can I change my username on TikTok?”

Here's how to do it using the TikTok app on your iPhone:

1. Open the iOS TikTok App

The first step to changing your TikTok username is opening the TikTok app on your iOS device. Make sure you are connected to a steady internet connection. 

2. Log into Your TikTok Account

Type in your current username or phone number and password. Click on the “Log In” button. You can also use a QR code or social login option (Apple, Facebook, Twitter, or Instagram) to access your account.

3. Tap the Profile Icon

Once TikTok logs you into your account, click on the “Profile” tab. Then, tap on the “Edit Profile” button.

4. Click on the “Username” Section

Click on the “Username” section. Type your desired username and see if it’s available. If the username is already taken, you’ll see a message like this one:

Enter a new one that aligns with your personal brand and is also available. Ensure there are no typos. Then, click on “Save.”

And that's it!

How to Change a Username on the TikTok Android App

Can you change your username on TikTok using the Android app? Yes, you can.

And, here's how to do it:

1. Open the Android TikTok App

On your Android phone, launch the TikTok app. 

2. Login to Your Account

Key in your credentials and click enter to access your TikTok account.

3. Tap the “Me” Icon

Once you're logged into your TikTok account, click on the “Me” tab at the top-right corner of the screen. Select the “Edit Profile” option.

4. Click on the “Username” Option

Tap “Username.” It will show your existing username. Delete the old username and type in a new one in the space provided.

5. Tap the “Save” Button

Confirm if the new username you've typed in is correct and click on “Save.” If the username is unique, a green checkmark will appear under it.

If the username already exists, keep altering it until the green checkmark appears under it.

How to Change Your TikTok Username on PC

TikTok users are no longer limited to the TikTok mobile app. You're at liberty to access your TikTok account on PC.

But, can you change your TikTok username using a computer?

Luckily, you can. And, here are the steps you can follow:

1. Launch Your Favorite Web Browser

On your PC, open your favorite web browser and search for the TikTok website. From the results, tap on your preferred TikTok login option to access your account.

2. Tap on the “Profile” Icon 

Go to the upper-right corner of your home screen and click on your “Profile” icon.

3. Click on “View Profile”

Use the dropdown and select “View Profile” to open your profile.

4. Tap on “Edit Profile” > “Username”

When you click on “Edit Profile,” your current username will appear. Tap on the “Username” section, delete the old one, and type in your desired new username.

5. Click “Save”

After typing in your new username, go to the lower-right corner and click “Save.”

If your username is unique, it will immediately appear on your timeline. And if it's already taken, you'll need to try a few variations (letters, characters, or numbers) until TikTok accepts it.

How to Change Your TikTok Username Without Waiting for 30 Days

Can I change my TikTok username if I just did it recently?

TikTok only allows users to change their usernames once every 30 days.

But I’ve got a trick for you.

If you recently changed your username and then thought of a better name, you don’t need to wait for 30 days following my trick.

Just modify your device's date and time settings to bypass the 30-day limit set by TikTok. And, you’ll be able to change your TikTok username under 30 days from when you last updated it.

Here’s how:

1. Go to Your Mobile Phone Settings

2. Click on “General” and Scroll Down to “Date & Time” Settings

3. Make Changes to Your “Date & Time” Settings

Turn off the “Set Automatically” option. And, manually modify the date to change it to at least 30 days ahead of when you last changed your TikTok username.

4. Edit your TikTok Profile and Username

Log in to your TikTok account > Select “Edit Profile” and change your “Username.” Once TikTok shows a green checkmark on your desired username, click on the “Save” option.

5. Reset Your Device’s Data & Time Settings

Once your TikTok username has been changed, don’t forget to reset your device’s “Date & Time” settings to normal.

Can You Change Your TikTok Name?

Now that you know how to change your TikTok username, can you change your name on TikTok?

The hack is pretty simple and follows the same procedure as changing your TikTok username.

• Launch your TikTok app and log into your account.
• Select the “Profile” tab and click on “Edit profile.”
• Scroll down to the “Name” option.
• Clear your existing name and type in a new one in the space provided. 
• Confirm if the name has no typos and click on “Save.” That's it.

Remember, you can only change your TikTok name after seven days—ensure it's short, precise, unique, and without typos.

Why Can't I Change My Username on TikTok?

Are you unable to change your username on TikTok? 

That's probably because the username you're trying to enter is already taken, doesn't meet TikTok's community guidelines, or 30 days have not passed since you last changed it.

So, what should you do?

Ensure that you remain compliant with TikTok's community guidelines and avoid being banned.

Consequently, ensure your username has no typos. And, if it's unavailable, keep trying variations of letters, numbers, underscores, or periods until the green checkmark appears under it. 

If you're still stuck, here are a few tips to help you create a username that attracts new followers on TikTok:

1. Use a Precise TikTok Username

The truth is that people tend to remember short and simple usernames when searching for a user on TikTok. So, use words that are easy to spell in your TikTok username.

2. Make Sure Your TikTok Username is Easy to Remember

An easy-to-remember TikTok username is a plus, as other users can easily search your profile. You can use words with similar patterns to make your username unique and catchy.

3. Align It with Your Brand or Niche 

If you have a brand, for example, laugh gigs, consider using something like “JokeswithJohn.” If you want to run a cooking channel, “CookwithBeth” can be a perfect fit.

Remember, the goal is to make your username relatable to your specific niche.

4. Use Highly-Searched Phrases (Keywords)

Research and use keywords users are more likely to use when searching a specific content or challenges on TikTok.

If you're creating financial videos, you could use words like “finance coach” in your TikTok username. Your profile is likely to be seen when people are searching for content related to finance.

5. Use One Name Across All Your Social Media Handles

Brand Management 101—use the same username on all social media platforms. This makes it easier for people to find you if you're already popular on other platforms but new on TikTok.

Make Your TikTok Username Catchy and Memorable

Your username matters on TikTok—it's your identity and significantly influences how people remember you.

Fortunately, you can easily change your TikTok username to reflect what you are presently dealing with.

If you're an influencer or have a brand, create a username that is close to your brand or the content you make. 

All you need to do is follow our guidelines on how to change your TikTok username. The steps are simple and straightforward.You may also want to learn how much TikTok pays influencers in 2023. This will help motivate you take TikTok marketing seriously.

X (formerly Twitter) has over 541 million users with 500 million posts sent out daily. This massive activity level makes it a powerful platform to promote your brand.

Unlocking the true potential of X as a powerful marketing and communication tool requires more than just posting content randomly. You must understand when to engage your audience effectively.

X recently started its ad revenue-sharing model with creators, which will help you earn money based on user engagement and reach. Getting paid for what you’ve always done for free is not bad, right?

But how can you make the most of this opportunity?

Timing is everything on social media.

Knowing the best times to post on X (formerly Twitter) will help maximize your content’s reach and boost user engagement.

In this article, I’ll dig into industry studies to uncover the best time to post on X (formerly known as Twitter). I’ll also interpret the science behind optimizing your posting schedule to help you grow your X followers.

Read on to unravel the secrets of perfect timing for posting success.

What Are the Best Times to Post on Twitter (now X)?

Guidelines from various analyses of X user behavior suggest that weekdays tend to have higher engagement on the platform than weekends.

Most users are active during business hours, especially from Tuesdays to Thursdays.

The best times to post on X are:

• Tuesdays, 9:00 a.m. to 5:00 p.m.
• Wednesdays, 9:00 a.m. to 5:00 p.m.
• Thursdays, 9:00 a.m. to 5:00 p.m.

Many people check X during their breaks. So, posting during lunchtime, around 12:00 p.m. to 1:00 p.m., is effective. Another peak time is after work hours—5:00 pm to 6:00 pm when users catch up on social media.

Users tend to check X (formerly Twitter) during their leisure time. Therefore, posting in the early evening, around 6:00 pm to 9:00 pm, is also a good time.

If you have a global audience, you should post several times at different times of the day to cater to people residing in different time zones.

X engagement is lower during early mornings (before 8:00 a.m.) and late nights (after 10:00 p.m.). Over weekends, especially on Sundays, there’s very little engagement.

Remember: The best times to post on X may vary based on your target audience, location, and the content you're sharing.

Use X Analytics (formerly Twitter Analytics) to track engagement on your account and identify when your followers are most active and responsive. This data will help tailor your posting schedule for maximum impact.

Why Does Posting at the Right Time Matter?

Posting at the right times on social media impacts your content’s reach, engagement, and effectiveness.

There are millions of posts (formerly tweets) being sent out every minute. Just like all social channels, timing your posts on X can help you cut through the noise and ensure your content reaches your target audience when they are most active and receptive. 

Here are some reasons why posting at the right time matters on X:

• Audience availability: X (formerly Twitter) has a global user base of over 541 million, and your followers might be in different time zones. Posting at the right time increases the chances of your content being seen.
• Increased engagement: Posting when your audience is online increases your chances of receiving likes, reposts (formerly retweets), comments, and click-throughs.
  
  More engagement boosts the visibility of your posts (formerly tweets) and signals to the X algorithm that your content is valuable and relevant.
• Increased virality potential: X’s algorithm often highlights posts that gain traction quickly. Posting at the right time increases the likelihood of your post catching the attention of others, leading to reposts and increased exposure.
• Time-sensitive content: Some posts are time-sensitive, like event promotions, news updates, or limited-time offers. Posting at the right time ensures that your message is relevant and reaches your audience before the opportunity expires.

X's recommendation algorithm considers your engagement metrics such as likes, reposts, and replies to determine the visibility of your posts. If your posts receive good engagement shortly after publishing, they are more likely to be shown to a broader audience.

How to Find the Best Time to Post on X (formerly Twitter)

Finding the best time to post on X involves understanding your target audience's behavior and analyzing data to identify patterns of high engagement.

You can use X Analytics or other Twitter (X) marketing tools to find out when to post on the platform based on your account activity.

Method 1: Find the Best Time to Post on X Using X Analytics

X Analytics is a built-in tool that provides data about the performance of your posts on the platform. To access it, log in to your X Analytics and click “Get Started.”

X Analytics provides data to help you identify the best days and hours to post your content, including:

• A summary of your impressions, mentions, profile visits, and followers over the last 28 days
• Your posts’ activity, including likes, engagement rate, clicks, and replies
• Your top post, top follower, and top mention
• Video activity, including total minutes viewed and retention

Method 2: Find the Best Time to Post on X Using Third-Party Analytics Tools

1. Sprout Social

Sprout Social is a robust social media management and analytics platform that caters to businesses and digital marketers.

It provides comprehensive features to help you manage your social media presence and make data-driven decisions to improve your performance.

When finding the best time to post on X, Sprout Social offers:

• Reporting and analytics features: Sprout Social provides detailed performance reports and analytics for your X account. You can track engagement metrics, follower growth, and other key performance indicators to assess the effectiveness of your posting strategy. Analyzing the data lets you fine-tune your posting schedule for better results.
• Audience engagement insights: It gives in-depth audience insights, including data on when your followers are most active on X. These insights help you identify peak engagement times and determine the best times to schedule your posts for maximum reach and interaction.
• Time zone optimization: If your X audience is dispersed across different time zones, Sprout Social allows you to schedule your posts based on the time zones of your followers to ensure your content is delivered at the right time, wherever they are. 
• Content calendar: Sprout Social offers a content calendar that allows you to plan, schedule, and manage your posts in a visually organized manner. The calendar view helps you see your posting schedule at a glance and identify any gaps or overlaps in your content distribution.
• Team collaboration: Multiple team members can collaborate on social media management using this tool, making it easier to maintain a consistent posting schedule.

You can utilize Sprout Social's analytics and scheduling features to understand your audience's behavior, optimize your posting schedule, and improve your X account performance.

Pro tip: Once you've identified the best posting times, try to maintain a consistent schedule. Consistency helps your audience know when to expect content from you, leading to better engagement and a more loyal following.

2. SocialPilot

SocialPilot is a social media management tool that allows you to schedule and manage posts across various social media platforms, including X.

It provides analytics for your posts’ performance to help you determine the best time to post on X and optimize your posting schedule.

• Scheduling: SocialPilot enables you to schedule posts in advance. This feature allows you to plan and spread your posts throughout the day or week, even when you might not be available to post manually. You can assess which posting times result in higher engagement by scheduling posts at different times.
• Time zone options: SocialPilot allows you to target specific time zones for your scheduled posts. If your audience is dispersed across different regions, this feature allows you to reach them when they are most active.
• Team collaboration: If you are part of a team managing an X account, this platform offers collaboration in scheduling and posting posts. This can help ensure consistent posting throughout the day, enhancing your chances of reaching your audience at the right times.

By analyzing the performance of your posts through SocialPilot, you can identify peak engagement times and schedule your content accordingly.

You can also adjust your posting schedule in SocialPilot based on the data from X Analytics to optimize your content's reach and engagement.

3. Buffer

Buffer allows you to schedule and manage posts across various social media platforms.

Buffer doesn't provide its own analytics for determining the best time to post on X. However, it offers features that can help you optimize your posting schedule and work effectively with X Analytics.

You can schedule posts from the Buffer dashboard based on your X Analytics data about audience behavior, such as the days and times when they are most active and engaged. 

Create a posting schedule within Buffer that aligns with the peak engagement times. 

Buffer allows you to set specific times for your posts and take advantage of their suggested posting times based on industry data.

Remember: The timing of your posts should align with the content you are sharing. Some posts may be time-sensitive, while others might be evergreen. For time-sensitive content, post it when it's most relevant, but for evergreen content, you can schedule it strategically during peak engagement hours.

The Best Times to Post on X (formerly Twitter) by Industry

The best times to post on X vary by industry due to differences in audience behavior, demographics, and time zones.

The table below shows the best times to post on X for specific industries.

What Do Studies Say About the Best Days to Post on X?

Sprout Social researched the best days to post on X in 2023. The study analyzed over 20,000 Sprout Social customers' X profiles over 12 months to determine engagement patterns.

The study found that posts on Tuesdays and Thursdays had the highest engagement rates, making them the best days to post on X (formerly Twitter).

Saturdays and Sundays saw the lowest engagement rates on X, aligning with the common observation that social media activity tends to dip during the weekends and picks up during the workweek.

Another study by Hootsuite found that the best day and time to post on X is Friday, 9:00 a.m. PST.

HubSpot surveyed marketers and asked about the best time to post on X. The study found that Friday and Wednesday, 9:00 a.m. and 3:00 p.m., are the best times to post on X.

Most studies emphasized consistency in posting times is more important than posting at specific “best” times. Maintaining a consistent posting schedule ensures that your content reaches your audience regularly, increasing the likelihood of engagement.

9 Factors to Consider When Picking the Best Time to Post on X

When trying to identify the best time to post on your X account, consider factors that go beyond the standard data from X Analytics or social media management tools.

Some of these factors include:

• Target audience: Understand your target audience's demographics, behaviors, and interests. Different audiences have distinct habits when it comes to using X. For instance, posting during business hours might be more effective if your audience consists of professionals.
• Content type: Some content types may perform better at specific times. For instance, visually appealing content, like images or videos, may perform well during evening hours.
• Engagement goals: Align your posting schedule with your engagement goals. If you aim for more reposts (formerly retweets) or replies, posting when your audience is most active and attentive is crucial.
• Industry and niche: Consider the industry you are operating in. As discussed, different industries have specific peak hours for X activity.
• Geographic location: Take into account the geographic location of your audience. If your followers are in one time zone or region, adjust your posting schedule to align with their local time.
• International audience: If you have a global audience, consider using different posting schedules for different time zones to maximize engagement across various regions.
• Event timing: Factor in significant events, holidays, or conferences related to your industry that may impact X activity. Posting relevant content during such events can boost engagement.
• Competitor analysis: Analyze your competitors' posting patterns. Identify when they receive the most engagement and consider aligning your schedule with those times.
• Seasonal changes: Be aware of any seasonal changes that might affect your audience's behavior on X. Different times of the year may see varying levels of engagement.

Don't be afraid to experiment with posting times and content types. Track the performance of your posts over time and iterate your posting strategy based on the results.

Watch Your X (formerly Twitter) Presence Flourish

Determining the best times to post on X is important for the success of your social media strategy.

There are several guidelines based on industry studies. However, it's important to remember that your audience is unique, and their behaviors may differ from trends.

Analyzing your X Analytics and understanding your audience is the key to finding an optimal posting schedule for your account. As you experiment with different posting times and strategies, keep a close eye on your engagement metrics and be willing to adapt.

Finding the best times to post on Twitter (now X) is not a one-time task but an ongoing process of refining your approach based on feedback and real-time data.

FAQs

What is the best time to post art on X (formerly Twitter)?

The best time to post art on X is Tuesday to Thursday, 9:00 a.m. to 6:00 p.m. As said, ensure you experiment with posting times and check your Analytics to find the best time to post on X.

What is the best time of the day to post on social media?

The best time of the day to post on social media varies based on the platform and your target audience. The table below shows the best times to post on different social media platforms according to HubSpot’s study.

How to get more views on X (formerly Twitter):

To get more views on X, follow these tips:

• Create compelling and valuable content that resonates with your target audience.
• Include eye-catching images, videos, and GIFs to make your posts stand out.
• Use industry and trending hashtags to increase the reach of your posts.
• Tag relevant influencers or brands and mention them in your posts to increase visibility and engagement.
• Interact with your followers and others in your industry through replies, reposts, and likes.
• Publish your posts (formerly tweets) when your audience is most active and likely to engage with your content.
• Share valuable content from others and they might reciprocate, exposing your profile to new audiences.
• Join trending discussions and relevant conversations to increase your visibility.

How many posts (formerly tweets) should I publish per day?

Posting too frequently may overwhelm your X followers while posting too infrequently might cause you to miss engagement opportunities.

Aim for quality over quantity.

It's better to publish fewer posts with valuable content rather than flooding your followers' timelines. Start with a few well-timed posts per day, monitor your engagement, and adjust your posting frequency based on the response you receive.

Amidst a sea of mundane LinkedIn headlines, you stumble upon a captivating one that piques your curiosity. You can't help but click on the profile to learn more about the person.

That's the power of a great LinkedIn headline!

We all know how important it is to make a good first impression, especially on LinkedIn. Your headline on LinkedIn is like a virtual handshake – it grabs people's attention and makes them want to click on your profile.

If you're wondering how to make your LinkedIn headline stand out and get noticed, we've got you covered.

In this post, we'll show you 10 brilliant LinkedIn headline examples that will inspire you to create the perfect headline for your LinkedIn profile.

Get ready to make a strong impact and set yourself apart from the crowd!

What is a LinkedIn Headline?

A LinkedIn headline is the section at the top of your LinkedIn profile where you describe what you do in 220 characters or less. It also appears next to your name in LinkedIn search results.

Its purpose is to provide a concise summary of your professional identity, capturing the attention of viewers and quickly conveying what you do (your areas of expertise).

Why is Your LinkedIn Headline Important?

Crafting an impactful LinkedIn headline is crucial for several reasons. Here's why it holds significant value and how it can benefit you:

• Conveys your skills and strengths: Your headline tells visitors about your primary skills and strengths, giving them a clear understanding of your professional expertise.
• Establishes trustworthiness: Your headline portrays you as a trustworthy industry member, enhancing your professional reputation and credibility.
• Offers a personal branding opportunity: Your headline acts as a niche marketing space where you can brand yourself instead of solely relying on LinkedIn's default profile content.
• Provides differentiation: With millions of LinkedIn users, a strong headline sets you apart from the competition and helps you stand out in your industry.
• Opens up networking opportunities: Your headline can capture the attention of like-minded professionals, industry peers, or recruiters, increasing your networking opportunities and potential for professional growth.

• Drives profile visits: A well-crafted headline convinces people to click on your profile to learn more about you. It serves as a call to action that can yield reliable results when done correctly.
• Provides more Google Search visibility: LinkedIn headlines appear in Google search results as well, enabling people to learn more about you.

Whether you are a job seeker, entrepreneur, freelancer, or industry expert, a compelling LinkedIn headline can help you stand out and attract the right audience. 

Regardless of your field or industry, crafting a strong LinkedIn headline is beneficial for making a positive impression, enhancing your professional reputation, and increasing visibility.

How to Write a Good LinkedIn Headline [+Examples]

Crafting a powerful LinkedIn headline is within your reach!

In this section, I'll share some tips to help you create an impressive headline that grabs attention and showcases your professional identity effectively. Get ready to unlock the secrets of crafting a standout LinkedIn headline!

1. Keep It Concise and Impactful

Craft a clear, attention-grabbing headline that instantly communicates what you do and the value you bring. Make every word count to ensure a substantial impact within a limited character space.

With limited time to capture attention, a short and powerful headline ensures clarity and quick understanding. But short doesn’t mean you need to miss out on the important details.

What should a concise LinkedIn headline convey:

• Your expertise and skills
• Your years of experience
• Your professional achievements
• Your industry or niche
• Your unique value proposition
• Your career goals or aspirations

Depending on your industry and profile, you can change how you present your LinkedIn profile. 

To help you get a better idea of how to write concise LinkedIn headlines, here are some examples:

LinkedIn Headline Examples for a Small Business Owner

• Small Business Owner | Strategic Growth and Innovation | 10+ Years of Entrepreneurial Success
• Entrepreneur | Empowering Small Businesses with Effective Strategies | Driving Results since [Year]
• Founder of [Business Name] | Small Business Advocate | Creating Opportunities for Success

LinkedIn Headline Examples for a Marketing Professional

• Marketing Strategist | Revenue Growth and Brand Amplification | 8+ Years of Industry Expertise
• Digital Marketing Expert | ROI-Driven Campaigns for Online Success | Driving Results since [Year]
• Branding and Content Marketer | Compelling Brand Stories | Helping Businesses Stand Out

LinkedIn Headline Examples for an SEO Expert

• SEO Specialist | Enhancing Online Visibility and Driving Organic Traffic | 5+ Years of Experience
• Search Engine Optimization Consultant | Boosting Rankings and Conversion Rates | Niche: [Specific Industry]
• Technical SEO Expert | Website Optimization for Superior Performance | Maximizing Online Presence

LinkedIn Headline Examples for a Writer

• Creative Content Writer | Captivating Audiences with Engaging Words | 7+ Years of Writing Excellence
• Award-Winning Copywriter | Persuasive Messaging for Remarkable Results | Specialist in [Specific Writing Style]
• Freelance Writer | Crafting Compelling Stories that Resonate | Passionate about Inspiring through Words

Remember to personalize these examples with your own expertise, years of experience, professional achievements, specific niche, unique value proposition, and career goals or aspirations.

2. Incorporate Relevant Keywords

When someone is searching for professionals or specific skills on LinkedIn, the platform's algorithm scans headlines to identify relevant profiles.

By strategically using keywords in your headline, you increase the chances of appearing in those search results and attracting the attention of potential connections, employers, or clients.

Think of keywords as the terms or phrases that people are likely to use when searching for someone with your expertise or in your industry.

By using industry-specific terms, job titles, or skills, you increase your chances of being discovered by the right audience.

Let’s say you're a marketing professional specializing in social media.

Incorporating keywords like “social media strategist” or “digital marketing expert” in your headline can help you appear in search results when someone looks for professionals with those specific skills.

But that doesn’t mean you just need to stuff your headline with keywords. Here is an example of how you can incorporate keywords for LinkedIn SEO with some humor infused:

To find relevant keywords in your LinkedIn headline, here's a tip: Conduct multiple searches for the profiles of professionals who hold the job positions you aspire to.

If you have a business page, you can check out other similar brands in the field and see how they are writing their LinkedIn headlines.

By observing what appears at the top of their search results and analyzing their LinkedIn headlines, you can gain inspiration and insight to craft a compelling headline of your own.

Here’s the process you can follow to find relevant keywords for your LinkedIn profile:

• Step 1: Identify the specific job roles or industries that align with your career goals. 
• Step 2: Perform searches on LinkedIn using relevant keywords and filters to narrow down the results.
  
  Take note of the profiles that consistently appear at the top of the search results, as these are likely optimized with strategic keywords.
• Step 3: Now comes the analysis phase.
  
  Examine the LinkedIn headlines of these top-ranking professionals. Pay attention to the words and phrases they use to describe their expertise, skills, and achievements.
  
  Look for patterns or trends that emerge across multiple profiles.
  
  By understanding the language and keywords commonly used in your desired field, you can gain a better understanding of how to position yourself effectively.

That’s all.

With the three-step process, you’ll have a list of keywords that you can use for your LinkedIn profile.

While it's important to draw inspiration from these profiles, remember to maintain your authenticity. Your headline should reflect your unique skills, experiences, and aspirations. Tailor the keywords you've gathered to highlight your own strengths and value proposition.

By following this approach, you can leverage the success of professionals in your target industry to create a headline that not only incorporates relevant keywords but also stands out from the competition.

So, take the time to explore, analyze, and let other LinkedIn profiles you find inspire you.

3. Showcase Your Unique Value Proposition

Your USP tells people why they should choose you over others – it highlights your unique value. By showcasing your USP, you build a strong personal brand and open doors to exciting opportunities, partnerships, and career growth.

So, make sure your LinkedIn headline adds a spotlight on your USP and leaves a lasting impression.

Here are some examples of USPs you can showcase:

• Years of experience: Emphasize the number of years you have spent in your industry or profession. This demonstrates your depth of knowledge and establishes credibility.
  
  You can include phrases like “X+ Years of Experience.”

• Achievements and results: Showcase notable achievements or outcomes you have delivered. This could be specific projects you successfully completed, revenue growth you generated, or awards you have received. 
  
  For instance, you can mention the number of readers on your blog.

• Expertise or niche: Highlight any unique expertise or niche you specialize in. This could be a specific industry, market segment, or specialized skill set that sets you apart. 
  
  For example, you can mention being a “Digital Marketer | Specializing in On-Page and Off-Page SEO.”

• What you are best at: Communicate what you are best at in your designated field. This could include your ability to solve specific problems, deliver exceptional customer service, or provide innovative solutions. 
  
  For instance, you can mention that you’re making a difference by building tomorrow’s leaders.

Remember, your LinkedIn headline is your opportunity to make a strong first impression. You should choose a USP that aligns with your strengths and resonates with your target audience to maximize its impact.

4. Use Action Words

Using action words in your LinkedIn headline infuses energy and vitality. These words carry a sense of action, movement, and proactivity.

Action words convey a proactive mindset, showcasing your willingness to take initiative, drive results, and make things happen.

By incorporating these energetic words, your LinkedIn headline becomes more engaging, compelling, and memorable. It helps you leave a lasting impact on recruiters, potential clients, and connections.

They can help highlight your key skills, accomplishments, or expertise. By using words like “achieved,” “led,” “implemented,” or “delivered,” you convey a sense of accomplishment and provide evidence of your capabilities.

Different industries have their own sets of commonly used action words. You can use them to align yourself with industry-specific jargon and convey your familiarity with the field.

However, it's important to strike a balance and not overdo it. 

The headline should still be clear, concise, and readable. Use action words judiciously, incorporating them where they add the most impact without sounding overly promotional.

5. Provide Proof of Expertise

Demonstrating expertise often requires explaining nuances, showcasing accomplishments, or providing examples, which can be difficult to achieve within a short character count.

That’s why brevity is your friend while showcasing proof of expertise in your LinkedIn headlines. 

With thoughtful word choice, strategic prioritization of proof points, and a focus on the most impactful information, it is possible to provide a glimpse of your expertise in just 220 characters.

Consider using the following strategies:

• Showcase specific achievements: Highlight key accomplishments that demonstrate your expertise and results-driven approach.
  • Example: “Digital Marketing Expert | Generated 50% Increase in Website Traffic”
• Mention notable clients or projects: Reference well-known clients or successful projects you've worked on to establish credibility.
  • Example: “UX Designer | Collaborated with Fortune 500 Companies for Seamless User Experiences”
• Include relevant certifications or credentials: Incorporate industry-recognized certifications or credentials to validate your expertise.
  • Example: “Certified Financial Analyst | CFA Charterholder | Expert in Financial Planning”
• Highlight specialized skills or niches: Emphasize unique skills or expertise that set you apart from others in your field.
  • Example: “Data Scientist | Machine Learning Specialist | Driving Actionable Insights”
• Quantify experience or tenure: Showcase the number of years of experience or specific roles held to demonstrate expertise.
  • Example: “Senior HR Manager | 10+ Years Building High-Performing Teams”

Remember to prioritize the most impactful information, be concise with your wording, and choose language that conveys expertise and credibility.

10 LinkedIn Profile Headline Examples for Different Industry Professionals

I have curated these 10 real-life LinkedIn profile headline examples carefully to inspire and provide ideas for your own profile.

With these LinkedIn headline examples, I want to demonstrate that there are different approaches to crafting a compelling headline that resonates with your target audience. 

Each example showcases a unique blend of keywords, accomplishments, and value propositions that are relevant to their respective industries.

1. For Entrepreneurs and Thought Leaders

This LinkedIn headline is effective because it speaks directly to the target audience, addresses their pain points, and offers a solution that promises to help them land amazing jobs.

Just by showcasing the value that he provides, Austin manages to promote his company in an organic way on LinkedIn.

2. For Professionals Looking for Work Opportunities

When crafting your LinkedIn headline while seeking new opportunities or facing unemployment, be clear in your intent.

This LinkedIn headline works because it states that Hannah is actively seeking new opportunities or is open to job offers, leaving no room for ambiguity. It also highlights her areas of expertise and the type of teams she is aspiring to work with.

3. For Fresh Graduates

As a fresh graduate, you can craft an attention-grabbing LinkedIn headline by including your educational background, using specific job titles and industry keywords.

It is also a good idea to showcase proactivity and keep it concise to improve job opportunities and professional connections.

This LinkedIn headline example works because it clearly communicates the individual's job search intent by stating that they are “Actively Seeking Immediate Start Entry-Level Full-time Software Developer opportunities.”

At a glance, you can also figure out their educational background and the type of opportunities that they are looking for.

4. For Freelancers

As a freelancer, your LinkedIn headline should be concise yet impactful, capturing essential aspects of your expertise.

This is a good LinkedIn headline for a freelance writer because it effectively showcases the individual's specialization and expertise: “Freelance Writer | Health & Wellness, Lifestyle, Pets, & More | Research-Backed Blogs, Articles, & Editorial Content.”

It clearly communicates the writer's focus areas and the type of content they produce.

To make your LinkedIn headlines more impactful as freelancers, you can also include any notable clients that you’ve worked with. It can help you build credibility and secure more freelance/full-time projects.

5. For IT Professionals

This LinkedIn headline for IT professionals stands out due to its effective approach.

The inclusion of “AWS certified” emphasizes the individual's credibility as a software developer, while the mention of seeking new opportunities signals availability.

The takeaway from this headline is to showcase relevant achievements or certifications in your headline, especially if they align with what potential employers value. 

By doing so, IT professionals can increase their profile's appeal and capture recruiters' attention, potentially leading to more job opportunities in their desired field.

6. For Customer Success and Support

This LinkedIn headline for customer support professionals stands out due to its effective presentation of Kelsey's identity, job title, value proposition, and personal touch as a military spouse.

The impressive cover photo displays her company's logo and unique selling proposition. Even during job seeking, emphasizing company advocacy can attract potential employers.

The key takeaways include adding personality to the headline, championing the employer, and highlighting specific specializations for differentiation.

7. For Healthcare Professionals

I like this headline for healthcare professionals on LinkedIn because it concisely and clearly presents the individual's role as a “Psychiatric Nurse Practitioner” in the “Consultation Liaison Psychiatry” department at the prestigious “University of Michigan Health System.” 

This headline effectively communicates the person's specialization and affiliation, making it easy for potential employers or networking connections to understand their expertise and background in the healthcare field.

8. For Marketing Professionals

The headline mentions the person's roles as a “Creative Designer & Digital Strategist,” which indicates versatility and proficiency in both creative and strategic aspects of marketing. 

Additionally, it highlights the candidate's extensive experience of “over 5 years” in “social media marketing, creative design & on-ground marketing,” providing a quick overview of their skills and specialization.

9. For Program Managers

The headline highlights Abdulrazakh’s role as a “Program Manager” and showcases their work at “Co-Impact,” which adds credibility. Additionally, mentioning their roles as a “Grantmaker” and “Foundation Strategist” further demonstrates their experience and skills in the philanthropic sector.

The inclusion of “2023 CUP Fellow” indicates recognition and involvement in professional development programs. Overall, this headline efficiently communicates the person's qualifications, making it more appealing to potential employers or networking partners.

10. For Data Analysts

As a data analyst, your technical skills are fundamental to your role. Highlighting them in the headline can quickly capture the attention of hiring managers searching for specific skill sets.

I like this jargon-heavy LinkedIn headline for data analysts because it succinctly highlights key qualifications: “Certified ScrumMaster® | Data Analyst | MSIS Grad Student @GSU | Graduate Research Assistant | Programmer Analyst at Cognizant | BTech in Information Technology.” 

It showcases expertise, education, and practical experience, making it compelling for potential employers.

Ready to Write a Good LinkedIn Headline for Your Profile?

Mastering the art of crafting a compelling LinkedIn profile is a vital skill for professionals in today's digital age. By following these steps and implementing the strategies shared, you are on your way to creating a standout profile that captivates your audience.

Remember, your LinkedIn profile is an opportunity to showcase your unique professional brand, highlight your achievements, and attract valuable connections and opportunities. 

So, invest time and effort into optimizing your profile, and watch as it becomes a powerful tool for personal and professional growth.

Start crafting your impactful LinkedIn profile today and unlock a world of possibilities. You've got this!

FAQs

The result?

It helps you rock the world of social media and take your content to the next level. 

And lately, the iPhone TikTok photo edit hack has taken the app by storm.

Why? 

Because the iPhone photo edit hack gives your TikTok video photos a warm, golden-hour utopia—perfect for evoking heady days of summer. 

So, how do you implement the iPhone pic edit hack?

Read on to learn about the 8 best TikTok photo editing hacks, starting with the viral iPhone picture edit hack and how to do it. 

Let's dive in.

What is the Viral TikTok Photo Editing Hack?

The popular TikTok photo edit hack is an iPhone trick for editing photos with brightness and contrast turned up. Once done, the brightness and contrast are turned back down, giving photos a warm, golden-hour look. 

This magical hack was shared by @anapaulaugaz and it racked up over 20 million views. More and more TikTokers have been using this hack to give their photos a vibrant and professional glow. 

From editing travel to food to landscape photos, this iPhone photo edit hack is one of the best photo editing hacks we've seen.

And while at it, you can check out our guide to the top TikTok editing apps.

If you're dying to recreate your photos using this sun-drenched vibe, here's the process to follow:

How to Do the Viral TikTok Photo Editing Hack (Using iPhone, Android, or Desktop Devices)

Want to make your portrait pictures look amazing and give your landscape shots a special style?

Follow these steps to try the iPhone photo edit hack: 

• Open your iPhone Photo App, pick the image you want to edit, and click the “Edit” option in the top-right corner of the screen.

• Go to Exposure turn it up to 100
• Scroll to Brilliance and set it to 100
• Set the Highlights Bar to -35
• Transition the Black Point to 10
• Set Saturation to 10
• Turn Brightness to -15
• Set the image Vibrancy to 8
• Move Contrast to -30
• Set Shadows to -28
• Shift Warmth to 10
• Move the Tint Bar to 39 
• Set Sharpness to 14
• Change Vignette to 23
• Set Exposure and Brilliance back to 0

And that's it—save and share your edited image!

For Android and PC users, here's how to implement this viral TikTok photo editing hack: 

• Download and install an online photo editing tool like Adobe Lightroom or VSCO on your device.
• Open the editing tool, look for the photo you want to edit, and upload it to the photo editing tool.
• Find the editing options like changing backgrounds and adjusting brightness, exposure, saturation, warmth, and shadows among others.
• After editing the photo, download and save it on your device.
• Share the photo on TikTok or other platforms.

While the settings won't match that of the iPhone photo app, you'll be able to give your photos an authentic and beautiful look.

8 TikTok Photo Editing Hacks to Transform Your Pics

Here's a deeper look at the common TikTok photo editing hacks you can try using an iPhone, Android, or desktop device:

1. Altering Brightness and Contrast of Your Photos

This TikTok photo editing hack lets you adjust brightness, contrast, saturation, warmth, sharpness, and other highlights to create a warm summer-like look for your photos.

The Brightness and Contrast hack is ideal if you don't have control over lighting and setting when taking photos.

2. Adding Filters and Effects to Your Photos

You can use TikTok Filters and Effects to level up your images. 

Filters are preset that can change the saturation and adjust the contrast of your photos. An example is the Beauty Mode that enhances your physical looks.

Effects are ideal for adding a specific detail to your photos. For instance, you can use the Disney Effect to turn your selfies into random Disney characters.

3. Cropping and Resizing Photos

You can crop or resize your images if you don't like the default standard photo dimensions. This TikTok photo edit hack allows you to focus on a specific detail you want to share with your friends or followers.

Or, you can use it to create image dimensions that meet the requirements of the social platform you want to display it on.

4. Adding Text to Photos

Making your pictures speak louder is easy with text overlays.

Whether you want to be straightforward or show your emotions, adding text to photos can help you convey your message.

You can also add text Stickers or use multiple fonts for text overlays. It will be easy to draw the attention of users and get more views on your TikTok videos.

5. Adding Emojis and Stickers to Photos 

Emojis and Stickers are the level-up hacks you need to use to add a fun element to your images.

You can use Stickers to make a strong statement while emojis bring out your emotions and add an air of fun to even the most mundane photos. 

Depending on your mood, you can customize TikTok emoticons to connect with your audience. For example, you can use laugh or joy emoji codes to express happiness whereas resentment or crying emojis to show you're annoyed or sad.

6. Enhancing Color Tones of Your Photos

Do you want a perfect portrait?

You don't have to spend the whole day doing makeup—enhance the color tones of your images to get the subtle difference.

Changing the color of your images adds a greater depth and dimension to your photo, lending it a more intentional and polished look.  

7. Blurring or Changing the Background of the Photo

No doubt, your living room backdrop is cool. But what about trying out different backgrounds from the world’s beautiful landscapes?

You can change the original background of your picture to something more interesting and pretty. Or, you can make the background blurry to put more attention on your main subject.

Imagine you take a picture with a lot happening in the background, which can be distracting. To fix this, you can make the background blurry so that the focus is on the person in the picture.

8. Creating Collages of Multiple Photos

Creating a photo collage is a good way to put together multiple ideas, moods, or experiences in one image.

If you're a brand marketer, you can use this hack to showcase your product from different angles. You can create a collection of photos of customers using your product and the end result—to send a message that your product rocks!

You can also share behind-the-scenes photos through collages.

Consequently, you can use the collage TikTok photo editing hack to summarize moments from a holiday, trip, or birthday party.

And creating a collage is easy, especially with the best collage apps.

Elevate Your Content with the Best TikTok Photo Editing Hacks

You can transform your photos from a winter drab to a glowy and golden-hour look using the viral iPhone picture edit hack. All you need do to is follow our step-by-step guide on implementing this editing hack.

If you don't have an iOS device, you can use other TikTok photo editing hacks mentioned in this article using your Android device or PC. These editing hacks will help take your content to the next level.

Also, check out the best times to post on TikTok and my comprehensive guide on how to earn money from TikTok. These will motivate you to create content that moves the masses.

I remember when I hit 5000 likes on Twitter (now rebranded as X)! I wanted to celebrate.

Gaining over 29,000 followers on X, another 25,000 followers on LinkedIn, and more on Instagram and Facebook has been instrumental to the growth of my brand.

I can attribute the success of my social media brand presence to one thing ⇒ Engagement.

Quality user interactions with your content on social media are what truly matters. It is the key to building a successful online presence.

A high number of followers might create a superficial appearance of success, but engagement reveals how many followers are genuinely engaged with your content.

Building a loyal, engaged audience provides long-term sustainability for your brand. It also creates a community that actively supports your brand, reducing the reliance on short-term marketing tactics.

In this guide, I’ll teach you how to calculate your engagement rate on different social media platforms. I’ll also share insights on how to optimize your social media marketing strategies to increase engagement and business.

What is Engagement Rate?

Engagement rate is a measure of the level of interaction that your audience has with your content on an online platform. 

This metric is commonly used to measure the effectiveness of your social media marketing and digital advertising campaigns. Instead of focusing solely on the number of followers or views, engagement rate focuses on the number of actions taken by an audience, such as likes, comments, or shares.

A higher engagement rate indicates that your content resonates well with the audience, generating more interactions and driving more action. It helps you assess the effectiveness of your published content and make informed decisions about your marketing strategies.

Why Should You Track Engagement Rate? What Makes It Importance?

Tracking engagement rate provides deep insights into whether you’re succeeding on a platform or not. Here are some reasons why tracking engagement rate is important:

• It helps evaluate content performance. Engagement rate helps you understand how well your content resonates with your target audience. When you track this metric, you can identify which pieces of content generate more user interactions. This will help you adjust your content strategy to create more relevant posts.
• It helps analyze the effectiveness of each social media platform. Different platforms may yield varying engagement rates.
  
  For example, you may have a good engagement rate on Instagram and a low one on Twitter. Tracking engagement rates across platforms will help you identify the most effective marketing channels for your brand where you should focus your efforts.
• It helps understand audience interests and behaviors. For instance, you may find your audience very active when you focus on a particular topic while they don’t engage with other content.
  
  Analyzing the type of content that receives the most interactions will give you an understanding of what appeals to your audience and tailor your future content accordingly.
• Engagement rate is a crucial metric when measuring your marketing success. It goes beyond metrics like follower count and shows whether or not a campaign drives meaningful interactions and potential conversions.
• Calculate the effectiveness of your ad spend with engagement rate. A high engagement rate on your sponsored Facebook posts indicates that your ads are worthwhile.
• Compare your engagement rate with that of your competitors to find out where you stand in the market. It can help you identify areas where you excel and where you need to improve to stay ahead of your competition.

How to Calculate Engagement Rate: 7 Important Formulas

As mentioned, different social platforms have varying demographics and engagement styles. Therefore, you should know how to calculate the engagement rate on different platforms.

I’ll share how to calculate the engagement rate on the top seven social platforms.

Some key terms to remember:

• Total engagements: The total number of likes, comments, and shares on a specific post.
• Total followers: The number of followers or subscribers you have on your account.

Instagram Engagement Rate Calculation Formula

Instagram engagement rate is calculated as follows:

Engagement rate (%) = (total engagements / total followers) * 100

For example, if a post receives 500 likes and 100 comments, and your Instagram account has 10,000 followers, the engagement rate for that post would be:

(500 + 100) / 10,000 * 100 = 6%

A good engagement rate on Instagram is 3% to 6%. An engagement rate above 6% is excellent, especially for larger accounts with a substantial following.

P.S. Discover some tips on how to grow your IG following.

Facebook Engagement Rate Calculation Formula

For Facebook, you calculate the engagement rate as follows:

Engagement rate = (total engagements / total page followers) * 100

For example, if you have a Facebook Page with 50,000 followers, and a post receives 500 reactions, 100 comments, and 50 shares. The engagement rate for that post would be:

(500 + 100 + 50) / 50,000 * 100 = 1.3%

A good engagement rate for Facebook Pages is around 0.5% to 1.5%. Higher rates are considered excellent and are achievable for well-targeted content.

Snapchat Engagement Rate Calculation Formula

Snapchat engagement rate = (total engagements / total followers) * 100

For instance, if you have a Snapchat account with 20,000 followers and a snap receives 200 views. The engagement rate would be:

(200 / 20,000) * 100 = 1%

Snapchat content is temporary by design. If you get an engagement rate of 1% to 3%, then you’re doing excellent on the platform.

YouTube Engagement Rate Calculation Formula

YouTube engagement rate = (total engagements / total subscribers) * 100

So let’s say you have a YouTube channel with 10,000 subscribers, and a video receives 1,000 likes and 50 comments. Your YouTube engagement rate is:

(1,000 + 50) / 10000 * 100 = 10.5%

YouTube engagement rates are usually lower due to the passive nature of video content consumption. For example, many viewers may enjoy your content but they might not leave a comment.

A good YouTube engagement rate is around 0.5% to 2%. However, channels with a lower subscriber base can get higher engagement rates.

TikTok Engagement Rate Calculation Formula

TikTok engagement rate = (total engagements / total followers) * 100

If you have 500,000 followers on TikTok, and your video receives 100,000 views, 20,000 likes, and 5,000 shares. To calculate the engagement, do the following:

(100,000 + 20,000 + 5,000) / 500,000 * 100 = 25%

TikTok is known for its high engagement rates’ good ones ranging from 10% to 20%. Engagement rates above 20% are considered excellent.

X (formerly Twitter) Engagement Rate Calculation Formula

X engagement rate = (total engagements / total followers) * 100

For example, if you have 50,000 Twitter (X) followers and a tweet (now post) receives 500 likes, 100 retweets, and 50 replies. You would calculate your engagement rate this way:

(500 + 100 + 50) / 50,000 * 100 = 1.3%

A good engagement rate on Twitter (now X) is 1% to 3%. Engagement rates above 3% are considered excellent.

X user interactions are mostly in real time. Therefore, the engagement rates may be higher as compared to other platforms.

LinkedIn Engagement Rate Calculation Formula

Engagement rate (%) = (total engagements / total followers) * 100

Suppose you’re a company with a following of 10,000 on LinkedIn, and one of your posts receives 50 likes and 20 comments. The engagement rate for the post would be:

(50 + 20) / 10,000 * 100 = 0.7%

Due to its highly serious and professional nature, LinkedIn often exhibits lower engagement rates compared to other social platforms. A good engagement rate on LinkedIn is around 0.2% to 0.6%.  A rate above 0.6% is considered excellent.

Remember: Engagement rates vary significantly between different types of accounts, so it's essential to benchmark your performance against similar accounts in your industry. This will help you better assess if you’re performing well in your industry.

How to Calculate Your Engagement Rate Automatically

Manual calculation of engagement rate can be tedious and time-consuming, especially when you’re dealing with multiple posts and platforms. Automating the process will help save time allowing your marketing teams to focus on other essential tasks and strategic planning.

One tool that can help you automate calculating your engagement rate is Semrush’s BuzzGuru app.

It is a powerful and user-friendly platform designed to help you measure the effectiveness of your social media content. It saves you time and effort by generating automated reports for your campaigns.

With BuzzGuru influencer analytics, you can easily grow your social presence, identify competitors’ strategies, and work with influencers who offer the best engagement rates in similar niches.

The built-in analytics features of individual social media platforms also give you insights into your engagement rates.

With automatic calculations, you can quickly assess the engagement potential of your content as it unfolds. This enables you to respond promptly to audience reactions and adjust your strategies on the fly.

How to Use Engagement Rates in Your Social Strategy

Engagement rates are a valuable tool for measuring the success of your social media marketing campaigns. By tracking your engagement rates and using them to make informed decisions about your content strategy, you can create a more effective and successful social media presence.

Here are some ways to use engagement rates in your social media marketing strategy:

1. Monitor your engagement rate over time. This will help you identify successes and failures, and make necessary adjustments to your strategy.
2. Use engagement rates to understand your audience's preferences, behaviors, and needs. This will help you tailor your content strategy to meet their needs and interests. You can identify common themes or topics that resonate with your audience.
3. Create content that encourages engagement and sparks conversations. Ask questions, run polls, seek feedback from your audience, and respond promptly to comments and messages. This shows that you value their input and helps foster a community around your brand.
4. Focus on quality over quantity. Instead of bombarding your audience with numerous posts, prioritize high-quality content that adds value and elicits meaningful responses. Content that evokes emotions or educates your audience is more likely to generate engagement.
5. Partner with influencers with an engaged following in your niche. Influencers can amplify your message and reach a broader audience, increasing the potential for interactions and conversions. You can use the engagement rate metric to evaluate an influencer’s influence on the decisions of their followers.
6. Pay attention to when your audience engages the most on social media. Use analytics tools to determine the optimal times to post your content. By aligning your posting schedule with peak engagement periods, you can increase the chances of your content being seen and interacted with.
7. Leverage social listening. Monitoring social conversations about your brand and industry provides opportunities to connect with your audience and address their concerns directly. You can respond to mentions and engage with users discussing relevant topics.
8. Measure ROI. The ultimate goal of tracking the engagement rate metric is to measure the return on investment (ROI) of your social media marketing efforts. You should also track metrics like generated leads, website traffic, and conversions.

Using engagement rate as a guiding metric, you can optimize your social media marketing approach, cultivate brand loyalty, and drive tangible results for your business.

Never Ignore Your Engagement Rate Again!

Engagement rate helps you gauge the effectiveness of your content strategy and make data-driven decisions to optimize your social media marketing efforts.

As you've seen, a high engagement rate signifies that your content is striking a chord with your audience. Encouraging user engagement will help build a community of followers who are loyal to your brand, propelling your business toward greater visibility, reach, and success.

With the power of engagement rate calculations, you can identify your top-performing posts, understand audience preferences, and fine-tune your posts to meet audience needs.

I’d love to hear from you. Have you made changes to your social strategy based on the engagement rate? Share your experiences in a comment below.

FAQs

Are you looking to expand your Twitter presence and grow your brand? Twitter has emerged as a game-changer for businesses and marketers like you. 

With millions of active users, it offers an incredible opportunity to connect with a vast audience. Plus, it has been recently rebranded as X.

But the question remains: how can you get followers on Twitter and make your voice heard in this bustling social media sphere?

Don't worry, we've got you covered! 

In this comprehensive guide, we'll delve into the strategies and tactics that will help you build a thriving Twitter following. You'll discover the secrets to optimizing your profile, from crafting a captivating bio to choosing an eye-catching profile picture that truly represents your brand. 

We'll also explore the art of crafting engaging tweets that resonate with your target audience, ensuring your content stands out in the crowded Twitterverse.

Whether you're a seasoned marketer or a small business owner seeking to make a big impact, this guide is tailor-made for you. So, let's dive in together and unlock the untapped potential that awaits you on X (formerly Twitter)!

But before we delve into the details, I want you to know how important your Twitter follower count is.

Why Does Twitter Follower Count Matter?

While the number of followers you have on X (formerly Twitter) may not directly translate to success, it plays a crucial role in expanding your reach and achieving your business goals.

Here's a detailed explanation of why your Twitter (X) follower count matters:

• Enhanced social proof: A high follower count on Twitter serves as social evidence, building trust and credibility in your potential followers. Major brands typically have a substantial follower count.

• Amplified reach: Increasing your Twitter follower count expands your reach as each new follower exposes your content to more people. You can check the view count at the bottom of a tweet to gauge post reach.

Image via Twitter

• Greater collaboration opportunities: As you gain more X (Twitter) followers, you gain credibility, making you an attractive partner for sponsorships. This can lead to opportunities for monetization, brand partnerships, and other valuable collaborations.

Can you keep up with @lilyachty @BustaRhymes @LandoNorris @McLarenF1? #ChromeSpeedChallenge pic.twitter.com/us76L1G46P

— Chrome (@googlechrome) July 7, 2023

• Better business growth: A higher Twitter follower count directly impacts your bottom line. You can promote your offerings, drive traffic to your website, and generate leads.

However, you should keep in mind that a successful Twitter presence requires a balance between a substantial follower count and high engagement.

Focusing solely on increasing followers without fostering genuine interactions may limit the impact of your Twitter strategy.

How to Get Followers on Twitter (now X): 10 Actionable Tips You Can Follow

Gaining followers on Twitter requires a strategic approach that combines compelling content, effective engagement, and optimal utilization of platform features.

Let’s take a look at the key strategies you can use to grow your Twitter follower count and the tools that can support you during the process.

1. Get Your X (Twitter) Profile Verified

Twitter verification adds credibility to your account and lets users know that you are an authentic entity. After a temporary pause, Twitter has reintroduced the verification process.

There are two types of verified accounts on Twitter:

1. Twitter accounts with a blue checkmark:

• Indicates an account with an active subscription to Twitter Blue and meets eligibility requirements.

• Accounts with a blue checkmark under a Twitter Blue subscription don't undergo the previous active, notable, and authentic criteria review.
• Twitter accounts with a blue tick enjoy the following benefits:

2. Twitter accounts with a gold checkmark:

• Identifies an official business account through Twitter Verified Organizations.

Familiarize yourself with the verification process outlined by Twitter to ensure your account gets the tick it deserves. The verification badge assures potential followers that you are the real deal, increasing their likelihood of following you. 

2. Establish a Unique Brand Voice

The key to gaining followers on Twitter starts with establishing a distinct and captivating brand voice. Before creating your Twitter account, invest time in developing your brand's persona, vision, and messaging. 

By understanding your target audience and crafting a unique voice, you can carve out a niche that resonates with people. 

Take inspiration from successful brands like Taco Bell, whose witty and engaging brand voice has garnered a significant following.

us at 12am, 1am, 2am, 3am, 4am, 5am, 6am, 7am, 8am, 9am, 10am, 11am, 12pm, 1pm, 2pm, 3pm, 4pm, 5pm, 6pm, 7pm, 8pm, 9pm, 10pm, 11pm: https://t.co/kxElfevJKV

— Taco Bell (@tacobell) June 28, 2023

Remember that a well-defined brand voice will attract followers who want to be part of your community.

3. Engage with Other Similar Twitter Accounts

When you interact with accounts with similar interests or target audiences, you're tapping into a ready-made community of potential followers who are already interested in the kind of content you share.

It's like finding your tribe on Twitter!

By actively engaging with these accounts, you're not only showing your support but also increasing your visibility to their followers.

Collaboration is another perk of engaging with similar accounts. You can team up for cross-promotions or exciting joint initiatives, leveraging each other's audiences and expanding your reach together.

If you don’t want to go down the collaboration route, you can even engage in some lighthearted banter on Twitter.

Here is an example of competitors engaging in a fun dialogue on Twitter:

When you chat with other brands on social media, it's a great way to spark engagement between your different audiences, even if they're your competitors.

Just make sure each message you send stays true to your brand and is well thought out. The main goal here is to grow a loyal and engaged audience.

Now, some marketers might tell you that getting into a Twitter war with a competitor is a big no-no. But I have a different perspective.

In fact, in this case, both brands actually benefited from the attention they received. By keeping the conversation friendly and fun, they showed that brand-to-brand communication doesn't have to be negative.

4. Publish Posts on X (formerly Tweets) at Optimal Timings

If you want to gain more followers on Twitter, it's best to post at optimal times. By strategically timing your tweets, you can significantly enhance your visibility and maximize engagement.

Posting at the right times ensures that your content reaches a larger audience, increasing the chances of attracting followers.

When you post when your target audience is actively using the platform, your tweets are more likely to appear in their timelines, grabbing their attention.

This heightened visibility improves the likelihood of them seeing and interacting with your content, ultimately leading to more followers and increased engagement with your brand on Twitter.

According to SproutSocial, the best days to post on X are Tuesdays, Wednesdays, and Thursdays. Surprisingly, the worst day to tweet is Sunday!

While this is the data for global engagement on Twitter, I recommend you do your own research. The best day and time to tweet for your brand may differ. 

To find the best time to post on Twitter for your brand, follow these steps:

• Analyze your audience: Understand your target audience's demographics and behavior on Twitter.
• Use Twitter Analytics: Leverage Twitter Analytics to gain insights into your audience's engagement patterns and identify peak activity times.
• Conduct competitor analysis: Research when your competitors are most active and successful on Twitter to gain insights into shared audience behavior.
• Experiment and track results: Test different posting times and monitor the performance of your tweets. Look for patterns and trends that indicate optimal posting times.
• Consider time zones: Adjust your posting schedule to accommodate the time zones of your target audience.
• Engage with your audience: Regularly interact with your followers and monitor conversations to gather real-time feedback on when they are most active and engaged.

Finding the best time to post on Twitter requires ongoing monitoring, analysis, and adaptation. Stay flexible and be willing to adjust your posting schedule based on data and insights.

5. Get Active on Twitter Threads

Twitter threads are a sequence of tweets connected in a series, marked by numbering (e.g., 1/6, 2/6, 3/6) to indicate the order. Twitter threads are a great way to share long-form content on Twitter, and mastering them can help boost your follower count. 

Here’s why you should use Twitter threads:

• Share more information: With a single tweet, you're limited to 280 characters. But with a Twitter thread, you can share as much information as you want, over multiple tweets. This is great for sharing stories, tutorials, or any other type of content that would be too long for a single tweet.

• Create more engaging content: Twitter threads are more engaging than single tweets because they tell a story or provide a more in-depth look at a topic. This makes them more likely to be read and shared.
• Reach a wider audience: When you share a Twitter thread, it's not just your followers who see it. It's also seen by people who follow the people who retweet or reply to your thread. This can help you reach a wider audience and grow your follower count.

Now that you know Twitter threads are important, how do you create them? Think of it as creating a series of interrelated posts to explain a specific topic. The idea is to give information in small bits and in a visually appealing way. 

If you haven’t created Twitter threads before, here are some tips you should consider: 

• Start with a strong hook. Your first tweet should be attention-grabbing and make people want to read more. You can do this by asking a question, sharing a surprising fact or statistic, or making a bold statement.

• Keep your tweets short and concise. Each tweet in your thread should be no more than 280 characters long. This will make it easier for people to read and digest your content.
• Tell a story. Twitter threads are a great way to tell a story, whether it's a personal story, a business story, or a news story. When you tell a story, you're more likely to engage your audience and keep them reading.

• Be conversational. Write your tweets in a conversational tone, as if you're talking to your friends. This will make your thread more engaging and easier to read.

6. Use the Right Hashtags

Hashtags play a crucial role in making your tweets searchable and accessible to users beyond your existing followers. Incorporating relevant hashtags into your tweets is a quick and effective way to reach new viewers and expand your audience. 

Twitter suggests using 1-2 hashtags per tweet. It is essential to ensure that the hashtags are relevant to your content. 

To attract more followers on Twitter, incorporating trending hashtags, such as Urban Outfitters' “#S11NGLESDAY,” can be highly effective.

Happy #S11NGLESDAY 2022!
11 artists, 11 vinyls, only here at Urban Outfitters: https://t.co/7RLssH2moC pic.twitter.com/hfQiFLOoRy

— Urban Outfitters (@UrbanOutfitters) November 11, 2022

By leveraging popular hashtags associated with events like Singles' Day, you have the opportunity to showcase your brand's relevance, tap into ongoing conversations, and expand your reach.

This strategic approach allows you to demonstrate your understanding of your audience and enhance your visibility and engagement on the platform.

7. Optimize Your X (Twitter) Profile

Your Twitter profile plays a crucial role in attracting new followers, as it is searchable both within the app and on external search engines like Google.

To maximize your chances of being discovered by potential followers, ensure your profile is complete and compelling. Include a high-quality profile photo that represents your brand effectively.

Utilize relevant tags, keywords, and location information to increase searchability. Infuse your profile with a touch of personality to make it memorable.

A great example to follow is PlayStation, which incorporates various iterations of its name (such as PS4, PS5, PS VR) in the bio, along with a branded profile image and clear location information.

8. Make the Most of Twitter Lists

Twitter Lists are a way to organize your Twitter feed so that you can follow specific topics or groups of people. They are a great way to stay organized, discover new content, and connect with other users.

To create a Twitter list, you simply need to go to your profile and click on the “Lists” tab. Then, click on the “Create a new list” button and enter a name for your list.

You can also add a description, a cover photo, and privacy settings for your List.

Once you have created a List, you can add accounts to it by searching for them or by clicking on the “Add people” button. You can also remove accounts from your Lists at any time.

Using Twitter Lists, you can organize users into named groups, allowing you to streamline your engagement efforts and prioritize interactions. 

To boost engagement and follower growth, create Lists based on categories such as competitors, consistent retweeters, customers, brand advocates, industry influencers, and prospects. 

You can also check the “Suggested Lists” option to find relevant online communities for your brand.

You can make these Twitter Lists private or public. I would recommend that you create a few public Twitter Lists if your goal is to get more followers.

As more people discover and follow your Lists, they will also be more likely to see your profile, which can lead to increased follower growth.

Plus, when you follow Twitter Lists, you'll be exposed to new accounts and new people. This can give you the opportunity to connect with other users and build relationships. These relationships can then lead to more followers and more engagement.

9. Join and Host Twitter Chats

Hosting and joining Twitter chats is an essential strategy for businesses seeking more followers on Twitter. When you host a Twitter chat, you actively engage with participants and put your brand in the spotlight. 

By sharing valuable insights and actively participating in the conversation, you increase your brand's visibility and attract a larger audience of followers who are interested in your industry or niche.

Hosting a Twitter chat allows you to showcase your expertise, establish credibility, and create a positive impression of your business among participants.

But to attract followers, you should go beyond just hosting Twitter chats.

Join other Twitter chats as well. 

To maximize your follower growth, it's crucial for you to select the right ones to participate in. You should identify and join Twitter chats that align with your industry or target audience. Look for chats that discuss topics relevant to your business, products, or services. 

By joining chats that attract your ideal customers, you can connect with like-minded individuals and potential clients who share similar interests. 

When you participate in the right Twitter chats, you have the opportunity to engage with a highly relevant audience, increasing the likelihood of attracting followers who are genuinely interested in your brand.

10. Share More Visual Content

Twitter may have started as a text-based platform, but now visuals have gained immense popularity on it. To make the most of your Twitter experience, it's essential for you to leverage the popularity of visuals.

Incorporating relevant and eye-catching visuals not only increases the chances of your content being noticed but also encourages higher levels of interaction, such as retweets, likes, and comments.

Videos, in particular, get a great response on Twitter. Check out these statistics from Twitter:

If you include more videos on Twitter, you have a better chance of getting followers and keeping them engaged. Along with videos, you should also publish images,  memes, GIFs, infographics, and graphic quotes.

The advantage of visual content is that it does not count toward Twitter's character limit, allowing you to convey more information and evoke emotions effectively.

But how exactly can make your Twitter account full of engaging visuals?

Take a look at an example.

Xbox, the popular gaming brand, frequently shares game trailers and teasers on Twitter, providing sneak peeks into upcoming titles.

Free Hi-Fi RUSH update means volume:

NEW game modes, NEW threads, NEW rush: https://t.co/WZCJJVP2Ta pic.twitter.com/AXrK8ZMIAQ

— Xbox (@Xbox) July 5, 2023

These trailers are visually impactful, featuring high-quality graphics, intense action sequences, and cinematic storytelling. By showcasing exciting gameplay footage, Xbox generates buzz and anticipation among its followers, sparking conversations and driving retweets and shares.

By leveraging the power of visuals, you can make your tweets more engaging and shareable, attracting a larger following.

Ready to Build a Good Following on X?

Building a strong Twitter following takes time, effort, and strategic thinking. Remember to optimize your profile, craft compelling tweets, engage with your audience, and leverage relevant hashtags and trends. 

By implementing these strategies consistently and authentically, you'll increase your visibility, attract more followers, and ultimately build a thriving community around your Twitter account. 

So, go ahead and put these tips into action today. 

Watch your follower count rise as you connect with like-minded individuals, spark meaningful conversations, and share valuable content. 

Keep in mind that building a meaningful following is not just about the numbers, but about building genuine connections and fostering a thriving community. 

Share your progress or any questions you have in the comments below.

FAQs

Are you tired of spending countless hours scrolling through your Instagram feed, only to find that your efforts yield nothing but double-taps and fleeting moments of virtual fame? 

Well, it's time to say goodbye to those days of mindless scrolling. You can now use Instagram as a powerful tool for your financial success. 

Welcome to the exhilarating realm of affiliate marketing on Instagram!

Imagine transforming your passion for photography, fashion, fitness, or any other niche into a thriving online business. 

With affiliate marketing, you have the opportunity to monetize your Instagram presence.

Whether you're an aspiring influencer, a budding entrepreneur, or simply someone looking to make some extra income, affiliate marketing on Instagram offers unparalleled potential.

But how exactly does affiliate marketing work on Instagram? 

How can you navigate the ever-changing algorithms, engage your audience, and effectively promote products without coming across as too salesy? 

In this comprehensive guide, we’ll discuss everything from selecting the right affiliate programs to creating compelling content and building a loyal following. Let’s get started.

What is Affiliate Marketing on Instagram?

Affiliate marketing on Instagram is when you promote someone else's product or service on your Instagram account and get a commission if someone buys it through your link.

You’ll be referred to as an Instagram content creator, influencer, or affiliate when you start promoting products or services from brands in your niche. Many brands will track sales driven by you using a unique code or affiliate link.

How Does Affiliate Marketing Work on Instagram?

For influencers new to IG affiliate marketing, here are some key terms you should know about Instagram affiliate marketing:

• Affiliate partnership: Collaborate with brands or join affiliate programs to promote products on Instagram. Get unique affiliate links to track referrals and sales.
• Promotional content: Create engaging content showcasing products or services of the partner brand, including images, videos, Stories, Reels, and reviews.
• Affiliate links: Add your unique affiliate links to direct users to the brand's website or landing page.
• User engagement: Encourage followers to click on your affiliate links and make purchases.
• Referral tracking: Track referrals and attribute sales to your affiliate link using cookies or other mechanisms.
• Commission earnings: Earn commissions for successful sales or actions, with rates predetermined by the brand or program.
• Performance monitoring: Use analytics tools to monitor the number of clicks, conversions, and earnings you drive. Optimize your promotional strategies based on insights.
• Transparency: Disclose your partnership with brands and commissions earned using hashtags like “#ad,” “#sponsored,” or “#affiliate.”

IG Affiliate Marketing Basics: How to Promote Affiliate Links on Instagram

As an influencer or content creator, you can use various strategies for successful IG affiliate marketing.

• Sponsored posts: Create dedicated posts showcasing the product, emphasizing the benefits of using it and your personal experience. Encourage your followers to purchase through your unique affiliate link.
• Product reviews: Provide in-depth reviews of the products, highlighting their quality and functionality. Include your affiliate link for quick purchases.
• Giveaways and contests: Collaborate with brands for Instagram giveaways. Encourage your followers to participate and use your affiliate link for tracking sales generated from entries.
• Instagram Stories: Utilize Stories for short-term promotions and exclusive deals. Add swipe-up links with your affiliate URL to direct your followers to the brand's page.
• Affiliate codes and coupons: Share unique discount codes or coupons with your audience. When they purchase items using your link, you will earn a commission while your followers enjoy a discounted price.
• Affiliate link in bio: Include your affiliate link in your Instagram bio and prompt your followers to explore and purchase the promoted products through it. This centralizes access to your recommended products.

What Are the Benefits of Affiliate Marketing?

For influencers, affiliate marketing brings numerous benefits:

• Passive Income: Earn commissions as long as your audience engages and makes purchases through your affiliate links, creating a passive income stream.
• Flexibility: Work on your terms, choose the products to promote, and manage your efforts alongside other commitments.
• Low Risk: Minimal upfront investment is needed as you don't handle products or customer service, making it cost-effective.
• Diverse Revenue: Promote products from different brands or participate in multiple programs to earn from various sources.
• Audience Trust: Build credibility by promoting quality products and providing genuine recommendations, fostering trust and long-term relationships with your audience.

How to Set Up An Affiliate Marketing Program on Instagram

If you're new to the world of affiliate marketing, you're in luck because getting started is a breeze. Here's a step-by-step guide to help you kickstart your journey:

Step 1: Use a Creator Instagram Profile

To effectively run an affiliate marketing program on Instagram, it's crucial to switch your Instagram account to a Creator profile.

This type of profile is specifically designed to meet the needs of bloggers, influencers, and content creators like yourself, offering valuable tools to grow your affiliate business on the platform.

To make the transition, simply follow these steps:

• Open your Instagram account and access Settings.
• Navigate to the Account section.
• Choose the option to “Switch to a professional account” and then select “Creator.”
• You will be prompted to pick the category that best describes your affiliate niche.
• Provide your contact information to complete the process.

By switching to a Creator profile, you gain access to a range of beneficial features. Among these are advanced insights that offer valuable information about your follower growth and audience demographics. 

This knowledge can help you tailor your affiliate marketing strategy to better resonate with your target audience.

Furthermore, the Creator profile allows you to manage inquiries more efficiently. 

You can easily handle questions from potential customers who are interested in the products or services you are affiliated with, as these inquiries are conveniently organized within your Instagram Direct Messages.

Step 2: Choose an Affiliate Network or Program

To set up a successful affiliate marketing program as an Instagram influencer, you have two main approaches: using affiliate networks or directly partnering with brands that offer affiliate marketing programs.

Option 1: Join an Affiliate Network

These networks provide a convenient way to get started with affiliate marketing. They offer tracking technology, reporting tools, and payment processing, making it easier for you to manage your affiliate partnerships. 

Some popular affiliate networks include:

a. ShareASale: Known for its suitability for Instagram affiliate marketing, ShareASale offers a wide range of B2C-focused programs across various niches. With regular additions of new programs, you can discover brands that align with your audience. Social media users and influencers are welcome to join the platform.

b. CJ Affiliate: While traditionally catering to bloggers, CJ Affiliate is also suitable for social media channels. It has an extensive partner network with well-known brands, though it may require a separate application for each brand.

c. Pepperjam: A versatile network working with both prominent and niche brands, Pepperjam appeals to new and experienced affiliates alike. It offers a user-friendly platform with flexible commission structures and comprehensive analytics tools.

d. Rakuten: This platform has stricter requirements but offers a sleek interface and various analytics tools for monitoring and optimizing performance.

Option 2: Try Affiliate Programs

You can also explore affiliate marketing programs offered directly by brands. This means you'll be promoting products from brands that offer commissions on sales made through affiliate links.

Popular programs in this category include Shopify, Amazon Associates, and the eBay Partner Network.

Moreover, as an influencer, you can take a proactive approach by reaching out to brands you already know and love. 

You can pitch the idea of collaborating on an affiliate marketing basis, which can lead to fruitful partnerships and further expand your affiliate marketing business. 

This personalized approach allows you to establish stronger connections with brands and tailor your promotions to resonate better with your audience.

Step 3: Build and Nurture Your Instagram Audience

Building and nurturing your audience is crucial for successful Instagram affiliate marketing. An engaged following builds trust, credibility, and higher conversion rates. 

It attracts brands for potential long-term partnerships and maximizes the impact of your promotions, leading to steady affiliate income. 

Here are some tips on how to build and nurture a targeted IG following:

• Identify Your Niche: Focus on a specific niche that aligns with your interests and expertise. Being niche-specific allows you to target a more dedicated audience interested in your content.
• Create High-Quality Content: Post visually appealing and valuable content regularly. Use high-resolution images, captivating captions, and storytelling techniques to engage your audience.
• Interact with Your Audience: Respond to comments, direct messages, and mentions. Engaging with your followers shows that you value their interactions and fosters a sense of community.
• Use Instagram Stories: Utilize Instagram Stories to share behind-the-scenes content, product reviews, and personal experiences. Stories create a more intimate connection with your audience.
• Host Giveaways and Contests: Organize giveaways and contests that require user participation. These events can increase engagement, attract new followers, and create excitement around your affiliate promotions.
• Collaborate with Other Influencers: Partner with influencers in your niche for cross-promotions. Collaborations introduce your content to a new audience and can lead to mutually beneficial growth.
• Be Consistent: Post consistently and maintain a regular posting schedule. Consistency helps your audience know when to expect new content from you.
• Provide Value: Focus on offering valuable information, entertainment, or inspiration to your audience. Strive to solve their problems and fulfill their needs.

If you want more tips on building an engaged audience on Instagram, check out my post on “How to Grow Your Instagram Account.”

Step 4: Read FTC Guidelines Thoroughly

As an affiliate marketer, adhering to strict guidelines concerning disclosing your relationship with affiliated brands is essential. 

The FTC mandates that the disclosure should be clear and conspicuous, ensuring that both the review and the affiliate link are visible simultaneously to your audience.

For instance, a suitable disclosure could be, “I earn commissions for purchases made through links in this post.” Remember, if the disclosure and the link are not presented together, there is a risk that readers may not make the necessary connection.

Fortunately, Instagram has introduced a feature designed to aid affiliate marketers in meeting the FTC's endorsement requirements. 

Utilizing the “paid partnerships” label, prominently displayed in your posts, will explicitly indicate your financial incentive for sharing the brand's content. 

By incorporating this label, you can ensure compliance with FTC guidelines and maintain transparency with your audience. 

Step 5: Identify and Incorporate Affiliate-Friendly Content

To excel in Instagram affiliate marketing, begin by selecting products or services that resonate with your brand and align with your audience's interests. 

Choosing relevant affiliate products ensures a natural fit within your content, making it more compelling and authentic for your followers. 

Next, focus on creating high-quality, visually appealing content that showcases these affiliate products effectively. 

Here’s an example of how beauty and fashion influencer Jenn Im promotes affiliate products by showing her audience how to use them to create a glam look.

Utilize captivating images, videos, and well-crafted captions to engage your audience and increase their interest in the promoted products.

Moreover, storytelling can be a powerful tool to make your affiliate product promotions more engaging and relatable. 

By sharing personal experiences or narratives related to the products, you create an emotional connection with your audience, fostering a deeper interest in the products you promote.

Step 6: Use Trackable Affiliate Links

For efficient tracking of your affiliate marketing efforts, it is essential to obtain trackable affiliate links from the respective affiliate programs. Once you set them up, you’ll be able to track the number of clicks and conversions.

These links allow you to monitor the performance of each promotion accurately. 

Additionally, consider shortening and customizing the affiliate links to improve aesthetics and tracking. Customized links are visually appealing and easier to remember, facilitating seamless sharing with your audience. 

Take advantage of various tools available to monitor link performance and conversion rates. By analyzing data on click-through rates, conversions, and other metrics, you can gain valuable insights into the success of your promotions and identify areas for improvement.

Step 7: Monitor and Analyze Performance

Keep a close eye on your affiliate marketing performance to gauge the effectiveness of your efforts. Regularly track and document key metrics and results from each promotional campaign. 

By systematically analyzing which products and strategies perform best, you can optimize your future affiliate marketing endeavors. 

Determine the top-performing products and content formats that drive the most engagement and conversions. Utilize this data-driven approach to make informed decisions and continuously improve your affiliate marketing strategy.

Remember: Striking the right balance between regular content and affiliate promotions is essential to maintain your audience's interest and trust. Avoid bombarding your followers with too many affiliate posts, as this can lead to follower fatigue and a decline in engagement. 

Instead, focus on providing genuine value and thoughtful recommendations to foster stronger connections with your audience, leading to more meaningful conversions.

5 Next-Level Instagram Affiliate Marketing Campaigns

As an influencer, you can find inspiration in these five brands with next-level Instagram affiliate programs. Discover captivating content ideas and unique promotional strategies that can elevate your affiliate marketing game and unlock new opportunities for success.

1. Weezie

In the realm of Instagram affiliate programs, Weezie stands out as a brand that excels in connecting with both shoppers and affiliates. 

Renowned for their incredibly comfortable robes and towels, Weezie has established a thriving affiliate program by regularly collaborating with influencers. 

View this post on Instagram

A post shared by Dena | Holistic Living (@the.healthy.home)

Their approach involves affiliates highlighting specific gifted products and sharing genuine reasons for their love and admiration. 

By emphasizing the unique features and benefits of Weezie products, the brand effectively engages its audience and generates successful affiliate partnerships.

2. Piece of Cake Moving & Storage

Piece of Cake Moving & Storage successfully utilized Instagram affiliate marketing by partnering with the renowned real estate agent, Cash Jordan. Through this collaboration, Roadway Movers leveraged Cash Jordan's influence and engaged his dedicated followers. 

Cash Jordan seamlessly incorporated Roadway Movers' affiliate codes into his Instagram post captions, providing his audience with exclusive benefits and discounts.

View this post on Instagram

A post shared by Cash Jordan (@iamcashjordan)

Additionally, Cash Jordan created an impactful Instagram video where he passionately highlighted the exceptional quality of Roadway Movers' moving service and promoted a 10% discount using his unique code. 

This strategic approach effectively showcased Roadway Movers' offerings to Cash Jordan's audience, driving conversions and fostering a genuine connection with potential customers. 

3. Topicals

Topicals, a skincare brand, successfully collaborated with Instagram influencer Sean Garrette to promote their FADED Brightening & Clearing serum. Sean Garrette, known for his expertise in skincare, shared his positive experience with the product on his Instagram account @topicals.

View this post on Instagram

A post shared by SEAN GARRETTE (@seangarrette)

He highlighted the serum as one of his favorite treatments for targeting discoloration, capturing the attention of his engaged followers. In the caption, Sean included a discount code, offering his audience exclusive savings on their purchase of the FADED serum. 

This collaboration effectively showcased the benefits of Topicals' product through Sean Garrette's genuine endorsement, driving interest and engagement among his dedicated followers. 

The inclusion of a discount code further incentivized his audience to try out the product, creating a win-win situation for both Topicals and Sean Garrette.

4. WYSE Lifestyle

WYSE Lifestyle, a clothing brand, successfully collaborated with Instagram influencer Rebecca Stevens to promote their collection. 

Rebecca Stevens, known for her fashion sense, created a series of engaging Instagram Stories where she showcased herself wearing various pieces from WYSE Lifestyle's clothing line. 

In each Story, she passionately explained why she loves the clothes, highlighting their quality, style, and comfort. To make the collaboration even more enticing, Rebecca included a discount code in one of the Stories, providing her followers with exclusive savings on their purchases.

WYSE Lifestyle, a clothing brand, went the extra mile to showcase their collaboration with Instagram influencer Rebecca Stevens. They recognized the value of Rebecca's engaging Instagram Stories and their impact on their audience. 

As a result, WYSE Lifestyle featured Rebecca's Stories in their Highlights section, ensuring that the content remains easily accessible for their followers to view and engage with even after the 24-hour story expiration. 

By prominently displaying Rebecca's Stories in their Highlights, WYSE Lifestyle further emphasized the authenticity and positive reception of the collaboration, creating a lasting impression and reinforcing the value of their partnership.

5. Bunnings

Bunnings, the renowned home improvement retailer, partnered with Instagram influencer Chantel Mila, known for her expertise in styling, organizing, and cleaning hacks, to demonstrate the effectiveness of their cleaning products for achieving a spotless bathroom. 

Chantel Mila created a series of informative and engaging Instagram Stories showcasing the Bunnings squeeze mop, spin mop, and power scrubber in action.

In her Stories, she provided valuable insights and step-by-step instructions on how to use each product for maximum cleaning efficiency. 

To make it convenient for her followers, Chantel Mila included direct product links for all three items in her Stories, enabling her audience to easily explore and purchase the recommended cleaning tools. 

This collaboration effectively highlighted the functionality and practicality of Bunnings' products while leveraging Chantel Mila's expertise to provide valuable cleaning tips and solutions. 

By integrating product links in her Stories, Chantel Mila facilitated a seamless path for her audience to access and purchase the showcased Bunnings products, driving engagement, and conversions for both parties involved.

Ready to Get Started With Instagram Affiliate Marketing?

Remember that success in affiliate marketing requires patience, persistence, and continuous effort. Embrace the journey, even during challenging times, and stay committed to refining your approach based on performance data and audience feedback. 

With dedication and a data-driven approach, you can steadily improve your affiliate marketing outcomes and achieve long-term success in this dynamic and rewarding field. 

If you have any questions related to affiliate marketing on Instagram, please feel free to add them in the comments section.

When your video appears on someone's “For You Page,” they might share it. There are various reasons why people share TikTok videos on other social media platforms.

Here are some of the common reasons why people share TikTok videos:

• They find it funny or entertaining and want others to enjoy watching it.
• They agree with what’s being said in the video.
• They want to get others’ opinions about the video.
• They want to increase the reach and impact of the message in the video.

As a creator on the platform, you might be curious to know who shares your TikTok videos. It can help you understand the kind of videos that are getting more shares and analyze the demographics of the audience who is engaging with your content.

In this article, I’ll unravel whether it’s possible to see who shared your TikTok videos. I’ll also share insights on how to check shares on TikTok and analyze your engagement metrics on the app.

Is There a Way to See Who Shared Your TikTok Videos?

TikTok does not provide a direct way to see the list of users who have shared your TikTok videos. However, you can see the number of times your video has been shared.

TikTok provides a publicly visible metric called “Shares” on each video. This metric represents the number of times other users have shared your video. It can give you an indication of the level of engagement and reach your content has achieved.

To view the number of shares on your TikTok video, follow these steps:

• Open the TikTok app on your device and tap on the “Profile” icon at the bottom right corner of the screen.

• Locate the video you're interested in and tap on it to open it.

• Beneath the video, you will find the number of shares represented by a “Share” icon and the corresponding count of total shares it received.

Why Can't I See Who Shared My TikTok Videos?

TikTok allows users to share the content they like with their friends within and outside of the TikTok community.

However, TikTok does not provide a direct way to see the profiles who have shared your video. This means you can’t access information about the users who have shared your content, such as their usernames or profiles.

Although you may be curious to know who shared your video, TikTok's approach is to maintain anonymity and privacy for its users.

Instead, TikTok offers access to metrics that help you evaluate the overall engagement and reach of your video. It displays the total number of shares each video received.

How to Use TikTok Analytics to See the Number of Shares on Your Videos

TikTok Analytics feature lets you gain insights into your followers' growth, video views, shares, likes, and more. It helps you track your growth over weeks or months and evaluate your success on the platform.

To view the number of shares your TikTok video has received, use the “Analytics” feature by following these steps:

1. Open the TikTok app and go to your profile by tapping the “Profile” icon at the bottom-right corner.

2. In the top-right corner, tap the three horizontal lines.

3. From the menu that appears, select “Creator tools.”

4. Within Creator tools, tap on “Analytics.”

At this point, you have two options to find the number of shares on your TikTok video:

Option 1:

1. Tap on “Overview” within the Analytics section.
2. Look for the “Shares” metric, which will display the number of times your video has been shared.

Option 2:

1. Tap on “Content” within the Analytics section.
2. Choose the specific video you want to check the number of shares on.
3. On the right-hand side of the video, you will find the “share” icon with the number of shares displayed next to it.

Why Can't People Share My TikTok Videos?

If you cannot share your TikTok videos, you’ve likely set your account to private. By default, TikTok allows you to share your videos, but having a private account can restrict this feature. 

Here's a step-by-step process to allow sharing on your TikTok videos:

1. Log in to your account and tap on the “Profile” icon located at the bottom-right corner of the screen.

2. Look for the three-line menu icon on your profile page in the top-right corner. Tap on it to access the “Settings and privacy” section.

3. Within the “Settings and privacy” section, select “Privacy.”

4. Under Privacy, toggle the switch off next to the text “Private account.” You will be asked to switch your account from private to public.

5. Select “Switch” when asked to switch to a public account.

Once you have followed these steps and enabled sharing on your TikTok account, you and other users can share your TikTok videos with friends and followers.

What Are the Other Ways to Share Your Videos on TikTok?

To share your TikTok videos with others, you have a few options. One way is to use the stitching tool, which allows you to incorporate someone else's video into yours. 

You can also do a duet with another user, where you create a split-screen video alongside their original content. 

Another option is to share your TikTok videos with people who are not on TikTok by using the steps below:

1. Choose the video you want to share from your TikTok profile.

2. Once you've selected the video, tap on the three dots icon on the right sidebar of the screen.

3. Tap on your preferred sharing method, such as email or other social media platforms.

Following these steps, you can share your TikTok videos with people who are not using the TikTok app.

Should TikTok Allow Users to View Who Shared Their Videos?

Discovering who shares your TikTok videos can give you a clear picture of who likes to engage with your content. This way, you can get a better understanding of your audience and make improvements to your video content to attract and engage the right crowd.

Consider posting your TikTok videos at optimal times to get more shares and engagement.

The question of whether or not TikTok should allow users to see who shared their videos is a topic open for discussion.

What are your thoughts on this matter? Leave a comment below on whether TikTok should provide more transparency regarding video-sharing metrics.

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