{"id":24407,"date":"2021-10-22T05:49:24","date_gmt":"2021-10-22T05:49:24","guid":{"rendered":"https:\/\/shanebarker.com\/?p=24407"},"modified":"2023-06-01T14:54:07","modified_gmt":"2023-06-01T14:54:07","slug":"content-analytics-tools","status":"publish","type":"post","link":"https:\/\/shanebarker.com\/blog\/content-analytics-tools\/","title":{"rendered":"11 of the Best Content Analytics Tools for Marketers in 2023"},"content":{"rendered":"\n

In today\u2019s world, driven by search engines, valuable content is a powerful tool to grow and support your business. Content writing<\/a> is about more than just finding the perfect subject. Even if your subject is perfect, it doesn\u2019t always mean that it will go viral or it will help you generate leads.<\/p>\n\n\n\n

Content marketers need to check out their content analytics and figure out what works well and what doesn\u2019t.<\/p>\n\n\n\n

According to Econsultancy, 60% of companies change and improve their content marketing strategies based on customer insights. While 55% of them effectively use marketing data to better understand their target audiences.<\/p>\n\n\n