{"id":11874,"date":"2020-05-26T03:50:48","date_gmt":"2020-05-26T10:50:48","guid":{"rendered":"https:\/\/shanebarker.com\/?p=11874"},"modified":"2023-09-01T10:50:30","modified_gmt":"2023-09-01T10:50:30","slug":"seo-ranking-tools-expert-roundup","status":"publish","type":"post","link":"https:\/\/shanebarker.com\/blog\/seo-ranking-tools-expert-roundup\/","title":{"rendered":"55 Experts Reveal the Best SEO Rank Tracking Tools for Marketers"},"content":{"rendered":"

They say if it can be measured, it can be improved. A rule that\u2019s incredibly true when it comes to search engine optimization (SEO). And when it comes to SEO, measurement is critical. In fact, the road to success in content marketing<\/a> is through the ability to track and analyze your SEO strategy.<\/p>\n

But what is SEO exactly? And why is it so important? To put it simply, search engine optimization is a set of frameworks to be followed by a website or a blog. It\u2019s about optimizing your site for the search engines to improve your ranking in search results.<\/p>\n

As for the benefits, a better search rank equates to a better chance of you turning up in what marketers like to call the \u201cGolden Triangle.\u201d What that means is more potential traffic on your blog or website. But it\u2019s not just about search engines, it\u2019s also about providing a great user experience.<\/p>\n

SEO is a major driving factor behind the free site traffic that you can then convert into prospects or customers. But to excel at that, businesses need to use the right metrics and track them effectively.<\/p>\n

However, it\u2019s not enough to simply track and analyze all of this data. It\u2019s important that you understand and derive actionable insights from it as well. The trick to staying on top is to continuously adjust your marketing activities to improve your SEO<\/a>.<\/p>\n

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Disclosure<\/i><\/strong>: Please note that a few of the links in this article are actually affiliate links. This means that if you click on them, I will get a commission, without any extra cost to you. So, feel free to check these out as I only recommend products or services that I personally tested and highly recommend. For more information, please read my affiliate disclosure in my privacy policy.<\/em><\/p>\n

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